Fans of the BBC period drama The Paradise, or indeed of Emile Zola's 1883 novel The Ladies' Paradise, on which the series is based, will know that presenting a fantasy to customers is half the luxury retail battle.
1. Mother of Pearl and Pierre Hardy
Anger at leaked details of extravagant shopping in midst of bloodshed
Home athletes on the podium will earn riches beyond their wildest dreams from sponsors, TV shows and a host of other deals
Prepare to queue for glimpses of finery created by top designers
Paris is close to shopping heaven. Here, bakers can be superstars – and, even in the centre of town, you can find hardware stores alongside high-end fashion. All the global chains are here, but there is also an incredible number of homegrown, one-off boutiques. The summer sales continue until 26 July. After that, many places close for all or part of August, when it is not unusual to find shop windows swathed in brown paper.
When Christian Louboutin sued Yves Saint Laurent for trademark infringement last month in a legal tussle over a pair of shoes, it was clear the accused, one of the grandest labels in France, would not take the slur lying down.
Move over minimalism – this summer fashion is as kitsch and as camp as they come, says Alex Fury. And the renaissance of the look is not confined to the catwalk
Designer Raphael Young has discovered style's holy grail: a comfortable high heel. Naomi Attwood meets him
Pretenders to the Imelda Marcos/ Sarah Jessica Parker/Theresa May flagrant footwear fetishist throne might like to know that the world's most unashamedly indulgent and recession- unfriendly Christmas gift has arrived.
As Selfridges opens its new shoes galleries, styling manager Kirsty Attwood talks Carola Long through the best shoes and boots for the season's trends
Screen beauty Gemma Arterton was at the height of fashion today as she showed off some towering heels - as big as her.
As if a general strike weren't enough to snarl Paris traffic, a hoard of fashionistas brought it to a crawl as they turned out en masse for the City of Light's edition of Fashion's Night Out, a Champagne-drenched nocturnal shopping extravaganza.