Airport boozing on the up
Sunday 08 August 2010
America's airport bars are opening for longer to make up for lost revenue, according to a recent report in the
Wall Street Journal.
The newspaper reports that bars at Chicago's O'Hare International (and the smaller Midway Airport) will be allowed to open for 24 hours, and that Las Vegas airport is to build a bar in the baggage claim area.
Even further afield, it seems that boozy airports are on the up - this week, Diageo said that it had reached an agreement with Dubai airports to offer the first-ever alcohol sampling in the Middle Eastern state's airport.
The "Mentorship Experience" will provide flyers with an opportunity to step inside a pod and try (under supervision) Diageo's premium brands such as Johnnie Walker whisky.
In Hong Kong, Rémy Cointreau recently unveiled its super-premium Rémy Martin Louis XIII Fortress cognac display at Hong Kong International, the first time the whisky, which sells for several thousand dollars, has been displayed in Asia.
Airports, where the adage "it's always five o'clock somewhere" seems that little bit more meaningful, have long been targeted by bars and drinks brands.
In 2009, wine and spirits accounted for around 17 percent of duty free revenue, according to Swedish Duty Free analyst Generation Research.
Although sales had fallen by nearly seven percent since 2008, more recent figures appear to suggest that alcohol sales are rebounding - travelers spent a reported $3.1 billion (€2.35 billion) on liquor in the first six months of 2010.
The world's best airport bars
(Selected by Travel + Leisure magazine)
1. Nørrebro Bryghus, Copenhagen Airport
2. Vino Volo, JFK
3. Post Bar, Changi Airport
The Independent travel offers: Discover a world of inspiring destinations
- 1 Three of Pope Francis' relatives die in Argentina car crash, including two young great-nephews
- 2 Michael Brown shooting: Amnesty International sends team within US for first time as National Guard deployed
- 3 Reading Festival 2014: Tesco branch replaces salad with Jager and potatoes for vodka as campsite opens tomorrow
Isis threat: Cameron wants an alliance with Iran
Crisis? What crisis? A visiting US doctor gives the NHS a rave review
Ukip MEP calls for reintroduction of death penalty on fiftieth anniversary of last deaths
Russell Brand calls for Israel boycott: Comedian urges big businesses that 'facilitate the oppression of people in Gaza' to pull funding
Michael Brown shooting: Chaos erupts on the streets of Ferguson after autopsy shows teenager was shot six times – twice in the head
World peace? These are the only 11 countries in the world that are actually free from conflict
£6000 - £50000 per annum + Bonus+Benefits+Package: Harrington Starr: Oracle 11...
£17K OTE £30K: Charter Selection: Highly successful and innovative specialist...
£45000 - £55000 per annum + Benefits: Ashdown Group: Working with an exciting ...
£23,000: Sauce Recruitment: A global leader in sports and entertainment is now...