"Hotel of colors" opens in Brussels
Thursday 20 May 2010
Pantone, the international brand best known for its rainbow color palettes, has opened a "colorific" hotel in Belgium.
Offering a different color palette on each of its seven floors, the Pantone Hotel is a boutique property aimed at style-conscious visitors to the Belgian capital.
The 59 guest rooms are described as "works of art" by Pantone, using white walls and bedding as the canvas for swatches of vibrant color, alongside works by Belgian photographer Victor Levy.
Color schemes through the hotel range from "earth, rich" to "cheerful, warm," "captivating, esteemed, silky" or "fresh, eager."
The hotel also offers the Pantone Lounge, which offers cocktails suited to guests' moods, such as Pink Champagne PANTONE 12-1107, Lemon Drop PANTONE 12-0736 or Daiquiri Green PANTONE 12-0435.
The Pantone hotel follows the company's move into other branded merchandise such as mugs and clothing and includes amenities from the collection and the largest selection of Pantone products worldwide.
Boutique hotels have become a popular way for design brands to familiarize the public with their work.
Last year, British designer Sir Terence Conran opened the Boundary Hotel in London, with rooms and furniture provided by his own lines.
French designer Philippe Starck has also designed several hotels, most recently the 27-room Palazzina Grassi in Venice.
The 50 Best spas
Missing Malaysia Airlines plane: Despite expected death toll we must remember air travel has never been safer
The 10 Best hiking boots
Come to Crimea: Could tourism help heal the divisions in Ukraine?
Malaysia Airlines MH370: the missing aircraft, and what investigators will be looking for
- 1 Pakistan vs Paul Smith: Sandal-wearers bemused by famed British designer's attempts to sell traditional Peshawari chappal-style shoes for the distinctly untraditional sum of £300
- 2 Family forced to flee home after discovering 'terrifying' nest of spiders in bananas
- 3 First Kiss: Filmmaker gets 20 strangers to make out on YouTube with awkward results
- 4 Grace Dent: Who cares if she spells it Barraco Barner? Gemma Worrall is more employable than some bookish arts graduate
- 5 Bob Crow death: 'Admired by his members, feared by employers' - Tributes pour in for RMT union leader and 'working class hero' Bob Crow
Britain's top vet sparks controversy with call for ban on slashing animals' throats in 'ritual' slaughters for halal and kosher meat products
Poor 'live like animals' says Boris's privately educated sister after going on 'poverty safari'
Exclusive: Impact of immigrants on British workers ‘negligible’
Vince Cable: Teachers 'know absolutely nothing' about the world of work
Ukraine crisis: Russia pledges to 'retaliate against sanctions' as Ukrainian president says Crimea vote will not be recognised
The quiet diplomat: Catherine Ashton - recognised and admired in all the world’s troubled countries, yet ridiculed at home
£25000 - £50000 per annum + Benefits: Corporate Traveller: Opportunity for a B...
£20000 - £45000 per annum + Benefits: Corporate Traveller: We're looking for t...
£25000 - £50000 per annum + Benefits: Flight Centre Limited: Flight Centre Bus...
£16000 - £27000 per annum + Commission + Award-Winning Benefits): Flight Centr...