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News & Advice

Virgin Atlantic to launch 'weep warning' gimmick on films

Sir Richard Branson's airline Virgin Atlantic is to put "weep warnings" on tearjerker film shown on flights.

The movies Water With Elephants and Just Go With It will be the first to carry the warning signs which will flash up at the start advising passengers that the film is a weepy.

The move follows a recent survey for the airline which showed that 55% agreed their emotions became heightened on a flight.