Man about Town: The fashion world doesn't run late

At least, not on the catwalk - as I found at in a fashion week foyer

Share

It turns out, I learned this week, that there is a limit to being fashionably late. Over the years, I’ve been to quite a few fashion shows. None have started on time. There are myriad reasons: that the models or important front row-ers haven’t yet made it from the last show or because the clothes arrived late from the factory, or because officious clipboard bearers are unable to control crowds.

So I was pretty confident as I battled through the traffic on a rainy night in central London, that although running a few minutes late, I would make the start of the PPQ show in Somerset House. But I didn’t, so I had to watch it from the cinema area just outside (which was a pretty good view), and then hear about it at the big dinner after the show.

You would have thought that I had learned my lesson, but a mere two days after, I was late to the only other show I was going to – Mulberry’s at Claridges. Again I arrived a minute after they closed the doors. With no cinema to watch it on, I had to make do with small talk and strawberry tarts in the foyer area outside until it was time to go.

You see, the usual rules of punctuality don’t apply to the sort of parties where celebrities turn up to be photographed. The ideal is to flit from one to the next, always arriving just as it is just getting going.

But timing this can prove to be a tricky balance. You never want to arrive on time when the room is still empty, so half an hour after it starts is generally about right. This usually allows you enough time to both explore the event and the free bar, but also to leave before the chief executive of whichever firm it is that has paid for the free bar, stands up to bore guests with “a few words”. The other option is arriving just after the speeches, but this is usually hard to time.

Still, my experience at London Fashion Week made me think that maybe I should start to arrive to things on time. Perhaps I would even start a trend for being “fashionably early”. But then, I really don’t think that would catch on...

React Now

Latest stories from i100
Have you tried new the Independent Digital Edition apps?
SPONSORED FEATURES
iJobs Job Widget
iJobs General

Recruitment Genius: Membership Sales Advisor - OTE £10,000 Uncapped - Part Time

£7500 - £10000 per annum: Recruitment Genius: The fastest growing fitness chai...

Recruitment Genius: IT Support Engineer - 2nd & 3rd Line

£25000 per annum: Recruitment Genius: The IT Support Engineer is needed to ass...

Recruitment Genius: Operations Officer

£15000 - £17000 per annum: Recruitment Genius: It's an exciting time for this ...

Recruitment Genius: Junior / Mid Software Developer

£22000 - £30000 per annum: Recruitment Genius: This is an exciting opportunity...

Day In a Page

Read Next
 

Think I'm living the high life on benefits? Here's what being disabled costs me every day

Hannah Buchanan
 

Like many other black men, I grew up with only women around. Now I'm worried the experience has ‘feminised’ me

Tyrell Williams
Refugee crisis: David Cameron lowered the flag for the dead king of Saudi Arabia - will he do the same honour for little Aylan Kurdi?

Cameron lowered the flag for the dead king of Saudi Arabia...

But will he do the same honour for little Aylan Kurdi, asks Robert Fisk
Our leaders lack courage in this refugee crisis. We are shamed by our European neighbours

Our leaders lack courage in this refugee crisis. We are shamed by our European neighbours

Humanity must be at the heart of politics, says Jeremy Corbyn
Joe Biden's 'tease tour': Could the US Vice-President be testing the water for a presidential run?

Joe Biden's 'tease tour'

Could the US Vice-President be testing the water for a presidential run?
Britain's 24-hour culture: With the 'leisured society' a distant dream we're working longer and less regular hours than ever

Britain's 24-hour culture

With the 'leisured society' a distant dream we're working longer and less regular hours than ever
Diplomacy board game: Treachery is the way to win - which makes it just like the real thing

The addictive nature of Diplomacy

Bullying, betrayal, aggression – it may be just a board game, but the family that plays Diplomacy may never look at each other in the same way again
Lady Chatterley's Lover: Racy underwear for fans of DH Lawrence's equally racy tome

Fashion: Ooh, Lady Chatterley!

Take inspiration from DH Lawrence's racy tome with equally racy underwear
8 best children's clocks

Tick-tock: 8 best children's clocks

Whether you’re teaching them to tell the time or putting the finishing touches to a nursery, there’s a ticker for that
Charlie Austin: Queens Park Rangers striker says ‘If the move is not right, I’m not going’

Charlie Austin: ‘If the move is not right, I’m not going’

After hitting 18 goals in the Premier League last season, the QPR striker was the great non-deal of transfer deadline day. But he says he'd preferred another shot at promotion
Isis profits from destruction of antiquities by selling relics to dealers - and then blowing up the buildings they come from to conceal the evidence of looting

How Isis profits from destruction of antiquities

Robert Fisk on the terrorist group's manipulation of the market to increase the price of artefacts
Labour leadership: Andy Burnham urges Jeremy Corbyn voters to think again in last-minute plea

'If we lose touch we’ll end up with two decades of the Tories'

In an exclusive interview, Andy Burnham urges Jeremy Corbyn voters to think again in last-minute plea
Tunisia fears its Arab Spring could be reversed as the new regime becomes as intolerant of dissent as its predecessor

The Arab Spring reversed

Tunisian protesters fear that a new law will whitewash corrupt businessmen and officials, but they are finding that the new regime is becoming as intolerant of dissent as its predecessor
King Arthur: Legendary figure was real and lived most of his life in Strathclyde, academic claims

Academic claims King Arthur was real - and reveals where he lived

Dr Andrew Breeze says the legendary figure did exist – but was a general, not a king
Who is Oliver Bonas and how has he captured middle-class hearts?

Who is Oliver Bonas?

It's the first high-street store to pay its staff the living wage, and it saw out the recession in style
Earth has 'lost more than half its trees' since humans first started cutting them down

Axe-wielding Man fells half the world’s trees – leaving us just 422 each

However, the number of trees may be eight times higher than previously thought
60 years of Scalextric: Model cars are now stuffed with as much tech as real ones

60 years of Scalextric

Model cars are now stuffed with as much tech as real ones