Creature comfort

Jesus got things off to a bad start when he spoke about separating them from the "blessed" sheep on the Day of Judgement. Their name has long been used as a term of abuse for lecherous old men. Mix in countless tales of stubbornness and it's easy to see why goats have such a poor reputation. How appropriate then, one might think, that the British seem to have taken these creatures to their hearts. According to Defra, numbers are booming. Perhaps, like Kit Kat, what they really need is a flashy new slogan. How about, "Sure-footed and un-sheepish"? We trust that's modest enough not to get anyone's you-know-what.

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