The Broadcasting Act brought about radical changes on 1 January that were technical as well as contractual in their effects. It is true that the regulator, the Independent Television Commission, was not able to renew the contract of the previous subtitles supplier, Oracle. However, ITV took the precaution of re-employing most of Oracle's former subtitling staff to provide subtitles for our network programmes and ITN's service for the deaf. There has been little complaint about their editorial standards.
So, contrary to Mr Gurnsey's opinion, ITV certainly does not treat deaf viewers with disdain. We are proud of our service, which has a high priority both for us and our regulator. However, the deaf audience did suffer the worst effects of the legislation under which broadcasting changes were brought about on 1 January. We deeply regret this and seek to restore the service to the standards this section of our audience is entitled to expect.
ITV Network Centre
11 JanuaryReuse content