Sainsbury's household name immediately reminds theatregoers of the groceries and goods they sell. There is no apparent problem here, either.
Unilever, the RSC's newest, welcome sponsor, happens not in itself to be a household name. So why should it become distasteful to inform RSC audiences that their enjoyment has been made possible by the sales of Flora and Persil, the particular brands of groceries and goods that Unilever makes?
Surely, we don't still have the Victorians' need to drape piano legs, lest they should be distracted from the music by the spectacle of such vulgar limbs? Provided the tunes are not interfered with (and the RSC's certainly have not been) can it really be offensive to show what a helpful job the legs do in stopping the piano from falling over?
Royal Shakespeare Company
24 MarchReuse content