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This time next week, if you go anywhere near an H&M store you're likely to encounter absolute chaos as shoppers clamour to get their hands on the eagerly anticipated collaboration.
If the teaser videos, sneak peeks and campaigns aren't enough to persuade you to get on board, perhaps the full campaign video will do the trick:
Starring Kendall Jenner, the futuristic video sees different versions of the model face-off in a subway dance battle, all master-minded by Balmain creative director Olivier Rousteing.
Set to a dance floor ready track 'Walk for me' by Ferdinand & Vaz, the video is far more music video then clothing campaign - although all cast members are of course decked out in the collaboration.
The video finishes with Rousteing making the announcement "Next stop, H&M Balmaination"
Balmain x H&M lookbook: All the pricesShow all 34 1 /34Balmain x H&M lookbook: All the prices Balmain x H&M lookbook: All the prices Fur coat £99.99 Yellow rope top £79.99 Green jeans £19.99 Shoes £119.99 Bracelets £39.99 and £49.99 Bag £149.99
Balmain x H&M lookbook: All the prices Zip-up jacket £59.99 Zip jeans £59.99 Rucksack £149.99
Balmain x H&M lookbook: All the prices Red leather jacket £199.99 Striped trousers £49.99 Boots £149.99
Balmain x H&M lookbook: All the prices (left) Embroidered jacket £399.99 Black t-shirt £24.99 White jeans £59.99 Leather boots £149.99 (right) White jacket £59.99 Black t-shirt £24.99 Leather trousers £199.99
Balmain x H&M lookbook: All the prices (left) Jumpsuit £79.99 Backpack £149.99 (right) T-shirt £29.99 Embroidered leather jacket £299.99 Zip trousers £59.99
Balmain x H&M lookbook: All the prices (both wearing) jumpsuit £79.99 green Balmain t-shirt £24.99
Balmain x H&M lookbook: All the prices (left) button detail jacket £39.99 leather trousers £199.99 (right) tuxedo jacket £119.99 leather trousers £199.99 button detail jacket £39.99
Balmain x H&M lookbook: All the prices (left) white Balmain t-shirt £24.99 striped jumper £39.99 leather trousers £199.99 (right) white Balmain t-shirt £24.99 striped jumper £39.99 leather trousers £199.99 leather biker jacket £199.99
Balmain x H&M lookbook: All the prices Embroidered jacket £399.99 Black t-shirt £24.99 White jeans £59.99 Leather boots £149.99
Balmain x H&M lookbook: All the prices Tuxedo jacket £89.99 Leather trousers £199.99
Balmain x H&M lookbook: All the prices Military tuxedo jacket £199.99 T-shirt £24.99 Zip trousers £59.99
Balmain x H&M lookbook: All the prices Coat £119.99 Red stripe trousers £49.99
Balmain x H&M lookbook: All the prices Leather jacket £299.99 Leather trouser £199.99 White button up top £29.99 Backpack £149.99
Balmain x H&M lookbook: All the prices Badge jumper £59.99 Green coat £149.99 Leather trousers £199.99
Balmain x H&M lookbook: All the prices Leather trousers £199.99 Button-up top £29.99 Long coat £139.99
Balmain x H&M lookbook: All the prices White jacket £59.99 Leather trousers £199.99 Backpack £149.99 Black t-shirt £24.99
Balmain x H&M lookbook: All the prices Balmain pink (left) Pink dress £249.99 Necklace £59.99 Bracelets £49.99 Ring £12.99 (right) Blue rope top £99.99 Black satin trousers £59.99 Red bag £119.99 Necklace £49.99 Belt £39.99
Balmain x H&M lookbook: All the prices Fur coat £99.99 Yellow rope top £79.99 Green jeans £19.99 Shoes £119.99 Bracelets £39.99 and £49.99 Bag £149.99
Balmain x H&M lookbook: All the prices Top £249.99 Sheer trousers £79.99
Balmain x H&M lookbook: All the prices (left) Red and black dress £49.99 Jacket £99.99 Belt £79.99 (right) Drape dress £119.99 Earrings £24.99
Balmain x H&M lookbook: All the prices (left) Green blouser £49.99 Sleeveless blazer £59.99 Belt £79.99 Satin trousers £59.99 (right) Satin button jacket £59.99 Satin trousers £59.99 Faux fur coat £99.99
Balmain x H&M lookbook: All the prices (left) White blazer £79.99 Satin trousers £59.99 Clutch £99.99 (right) Velvet blazer £119.99 Satin trousers £59.99
Balmain x H&M lookbook: All the prices Long button coat £139.99 Belt £79.99 Thigh boots £199.99
Balmain x H&M lookbook: All the prices Embellished dress £399.99 Thigh boots £199.99
Balmain x H&M lookbook: All the prices (left) Gold jumper £79.99 Satin trousers £59.99 (right) Rope top £79.99 Satin trouser £59.99 Belt £79.99
Balmain x H&M lookbook: All the prices (left) red faux jacket £79.99 brocade dress £99.99 thigh boots £199.99 (right) brocade top £59.99 trousers £79.99 red bag £119.99 belt £39.99
Balmain x H&M lookbook: All the prices Embellished dress £299.99 Thigh boots £199.99
Balmain x H&M lookbook: All the prices (left) green brocade dress £99.99 belt £119.99 (right) faux fur jacket £99.99 wrap dress £119.99 green bag £149.99
Balmain x H&M lookbook: All the prices Green embellished dress £119.99 Belt £59.99
Balmain x H&M lookbook: All the prices Pink dress £249.99
Balmain x H&M lookbook: All the prices Rope detail dress £149.99
Balmain x H&M lookbook: All the prices Leather jacket £199.99 Red blouse £49.99 Satin trousers £59.99 Red bag £119.99
Balmain x H&M lookbook: All the prices Pink blouse £49.99 Red skirt £59.99 Belts £119.99
Balmain x H&M lookbook: All the prices Jacket £299.99 Dress £149.99 Belt £79.99
The campaign video follows last week's New York event where the collection was previewed in an exclusive catwalk show modelled by Rousteing's favourite muses including of course Jenner, Gigi Hadid and Jourdan Dunn all who star in the campaign.
The evening finished with a surprise comeback performance by boyband Backstreet Boys.
The collaboration hits stores and online next Thursday 5th November, hm.com
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