Vine bans pornography, allows nudity that is "documentary, educational or artistic"

Explicit content on the service criticized after pornographic video was designated an "Editor's Pick"

Six-second video sharing app Vine has banned all pornographic content from its platform after attempts to segregate the sexually explicitly material failed.

"As we’ve watched the community and your creativity grow and evolve, we’ve found that there’s a very small percentage of videos that are not a good fit for our community," said the company, which was bought by Twitter in 2012, a blog post. "For more than 99 percent of our users, this doesn’t really change anything."

A fuller breakdown of what sorts of content is now banned covers anything involving “sex acts”, “sex toys”, “sexually provocative nudity”, “close-ups of aroused genitals underneath clothing” and “art or animation that is sexually graphic”.

Vine say that they will allow depictions of “nudity or partial nudity” that is “primarily documentary, educational or artistic in nature”. The company also says that it will allow “suggestive posts, just not sexually explicit ones”.

The presence of explicit content on Vine was criticized after a pornographic video was inadvertently selected as an “editor’s pick”. Twitter apologies for the mistake and subsequently raised the minimum age for using the app from 12 to 17+.

The changes come into effect immediately and users can report any content that they violates the new rules to the app’s creators.