Outside Line in money on Saatchi deal

The co-founders of digital and social-media agency Outside Line cashed in today by selling to advertising giant Saatchi & Saatchi for an estimated £8m.

Ant Cauchi and Lloyd Salmons own a majority of Outside Line, which was founded in 2000 and had revenues of £3.7m last year. Clients include British Gas, Lurpak and Virgin Galactic.

Saatchi & Saatchi is buying the Farringdon creative agency as it looks to increase its digital presence.