Super Bowl beer brewed with unusual ingredient raises eyebrows
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super bowl fans give up their best friends and beers?
A new limited-edition beer named Nature Calls, infused with bear poop, is being launched for this year's Super Bowl.
Columbia Sportswear collaborated with Breakside Brewery to create the beer, which uses Bull Run River water and bear poop collected from American black bears in Montana.
Despite the unusual ingredient, the creators assure the beer is safe to drink and also contains malted grains, honey and huckleberry notes.
Nature Calls will debut on February 8 at the Super Bowl Players Tailgate in Santa Clara, California, and will also be available at select Breakside Brewery locations in Oregon.
This is not the first beer to use animal feces, as a Finnish microbrewery previously used goose poop to make a stout in 2021.
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