Pumpkin spice July? Major retailer just trotted out Halloween merch amid 100-degree heatwave
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Halloween merch appears on shelves four months early
- Michaels has launched its "Summerween" collections, featuring Halloween decor four months ahead of the holiday.
- The craft store offers five unique collections, with "Sweet and Spooky" and "Trick or Treat" currently available in stores.
- Three additional collections, "Dead Regency," "Iridescent Moon," and an "Alice in Wonderland"-inspired line, are set to be released in July and August.
- The early release has generated significant online discussion and mixed reactions from customers.
- Some Halloween enthusiasts expressed disapproval of the bright colours and the premature timing of the seasonal merchandise.