WhatsApp scam known as ‘hi mum’ evolving at ‘breakneck speed’, expert warns
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WhatsApp warning over new ‘Hi Mum’ message scam
- A WhatsApp scam, known as the "hi mum" scam, targets parents by pretending to be their children in need of urgent funds. Fraudsters request money transfers, often citing lost phones or bank account issues.
- Santander UK reports that these scams are rapidly evolving, with AI voice impersonation technology increasing their realism.
- Between 2023 and 2025, UK victims lost £226,744 to these scams, according to Action Fraud.
- Experts advise verifying requests for money by contacting the supposed sender directly via a known phone number, and to avoid transferring money to unfamiliar accounts.
- To prevent future scams, consider establishing a family password for verification and report suspicious messages through the appropriate channels (WhatsApp, 7726 for texts, Action Fraud).