Kraft has introduced a new, limited-edition Mac & Cheese Apple Pie flavor, designed to be a conversation starter for the Thanksgiving holiday season.
The innovative product combines the brand's familiar mac and cheese taste with hints of cinnamon and green apple, creating a sweet and savory dish.
Cheryl Barbee, Kraft Heinz's Communications Director, stated the flavor aims to provide an unexpected experience and signals more “shockingly delicious innovation” to come.
Actor Jason Biggs, famous for the American Pie film franchise, is collaborating with Kraft to promote the new flavor, calling it “daring yet delicious.”
The special mac and cheese is available for purchase on Walmart.com from November 3, priced at $1.48 per box, while stocks last.