Why this UK dairy farm swapped milk production for cow cuddling
One farm’s surprising pivot after farming became unviable
- Dumble Farm in England's northeast has transitioned from dairy farming to offering cow cuddling experiences due to devastating floods and low milk prices.
- Persistent flooding repeatedly destroyed crops, and milk prices fell below production costs, making traditional dairy farming economically unviable.
- For 95 pounds, visitors can cuddle, brush, and stroke cows in a straw-covered enclosure, with the experience also including a safari to see Highland cattle.
- It took over a year to train the cows to be comfortable with cuddling, but they have now fully adjusted and enjoy the pampering.
- Proceeds from the cow cuddling experiences are used to fund a wildlife conservation scheme, creating habitats and supporting declining species like lapwing birds.