The new seating will feature a 2x2 configuration in the first two rows, resembling premium economy rather than traditional first class, with seats being pre-reclined and offering no lie-flat or recline function.
While specific fares are not yet disclosed, Frontier states the seats will be available at "trademark affordable prices," with an expected cost of up to $99 and complimentary upgrades for Diamond, Platinum, or Gold loyalty members.
This introduction marks a significant strategic shift for the ultra-budget carrier, known for its no-frills service, towards offering a more sophisticated cabin experience.
The initiative was initially announced by former CEO Barry Biffle, who has since been succeeded by James G. Dempsey as Interim Chief Executive Officer.