Virgin Atlantic scraps popular feature because ‘the world has moved on’
Virgin Atlantic will phase out in-flight bars. Here’s why
- Virgin Atlantic is phasing out its iconic in-flight bars, a feature known for creating a social atmosphere on its premium flights.
- The decision was made to replace the bars with more seating areas, specifically new "Retreat Suites," as the current setup is considered an old-fashioned and inefficient use of space.
- The removal of the bars will begin within the next three years, with the final ones expected to be gone by 2028.
- This move marks a U-turn for the airline, as Richard Branson had previously pledged to reintroduce the bars after their initial removal was deemed a "dreadful mistake."
- The introduction of the spacious "Retreat Suites" is part of a broader overhaul of Virgin Atlantic's flight experience, which also includes plans for free Wi-Fi and other cabin enhancements.