Why Costa Coffee is struggling as hot drink giant’s losses double
Parent company Coca-Cola is reportedly exploring a sale of Costa (Costa)
Costa Coffee's operating losses have more than doubled to £13.5 million for 2024, a significant increase from £5.8 million the previous year.
This financial downturn contrasts sharply with the period before the Covid pandemic, when the coffee chain frequently posted annual profits of up to £100 million.
Parent company Coca-Cola is reportedly exploring a sale of Costa Coffee for approximately £2 billion, which is less than half the nearly £4 billion it paid seven years ago.
The company attributes its struggles to heightened competition from other coffee houses, decreased high street footfall, and rising costs for coffee beans and other operational expenses.
An analyst suggested the UK market has reached 'peak Costa,' facing strong competition from independent, artisanal coffee shops, while Costa stated it delivered like-for-like revenue growth and operational resilience.