Jet2 says it ‘does not endorse’ White House deportation video featuring viral Jess Glynne clip
Airline gives verdict on ICE video using its viral meme
- Airline Jet2 has expressed disappointment over a White House video promoting deportation that features a viral audio clip from its Jet2holiday advert.
- The video shows people being handcuffed and escorted onto a plane, with the caption "When ICE books you a one-way Jet2 holiday to deportation. Nothing beats it!"
- Jess Glynne, whose song "Hold My Hand" features in the advert, stated the social media post made her feel "sick," emphasising her music promotes love and unity.
- Jet2.com and Jet2holidays clarified they do not endorse the use of their brand to promote government policy, despite their branding becoming a viral phenomenon.
- The audio has become a popular meme, used in over 1.9 million TikTok videos, and the White House has previously posted similar meme-style content.