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Why the internet thought famous streamer had bought the NFL

NFL in London
NFL in London (Copyright 2022 The Associated Press. All rights reserved.)
  • YouTuber MrBeast, whose real name is Jimmy Donaldson, released a video claiming he had “bought the NFL” ahead of the new season.
  • The video, featuring NFL commissioner Roger Goodell, was a promotional stunt for YouTube’s exclusive free streaming of an upcoming game.
  • The stunt depicted MrBeast making changes to the league, including adding a YouTuber to each of the 32 teams.
  • The announcement was a marketing ploy for the Los Angeles Chargers versus Kansas City Chiefs game, which will be streamed for free on YouTube on Friday.
  • The NFL is not owned by a single entity, with individual teams having separate ownership, and purchasing the entire league would cost hundreds of billions of dollars, far exceeding MrBeast’s net worth.
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