Filmmakers are queuing up to take shots at SeaWorld and its business model, with Ellen DeGeneres hinting that the upcoming Finding Nemo sequel Finding Dory will deal with the effects of keeping fish in captivity.
The premise of the box office-storming Jurassic World centred on the problem of keeping animals as attractions, seeing dinosaurs genetically mutated in order to draw more visitors.
Finding Dory will go a step further and see creatures rehabilitated back into the wild.
"I think that fish should be in the ocean," DeGeneres, who voices Dory, told Yahoo!, "which is what this whole sequel is about: rehabilitation and putting them back in the ocean… And we have to protect our oceans."
The presenter said she hopes the film will ignite a debate about these issues.
SeaWorld has seen a decline in visitor since 2013 exposé documentary Blackfish, a film so influential that it reportedly caused Finding Dory to push back its release date so the script could be re-written in light of it.
Finding Dory will see DeGeneres’ fish searching for her parents, and opens in cinemas on 17 June, 2016.