Jennifer Aniston launches fragrance July 21, changes name last minute
Tuesday 20 July 2010
Actress Jennifer Aniston's first fragrance, which launches July 21 at British department store Harrods, will simply be called Jennifer Aniston, not Lolavie as previously publicized.
Fans, who have been gearing up for the meet-and-greet with the star, could not be any more confused, after multiple names including Aniston, Lola Vie, or even Lovavie, were previously circulated, before Lolavie was communicated as the official name of the scent and printed on the campaign and flacon pictures.
There is no official word on the reasons for the change, but respected fragrance blog The Scented Salamander writes that "we can only speculate that the fragrance marketing teams decided the idea of the name was cute but would be constant fodder for psychoanalysts, bloggers and tabloids. In the UK, the latter are famously fierce. They would have probably gone digging in her trash bins to see if they could dig out a reasonable explanation for the name Lolavie."
A new picture of the flask, sent out by the Harrods press office, doesn't carry any name at all. Aniston can only hope that her new ad photos, showing her topless, will give her the publicity she needs to make up for the confusion and for the British tabloids' scorn, as seen here in the July 19 edition of the Daily Mail.
The fragrance launch and meet-and-greet takes place from 10am. Aniston's fragrance will be followed by her famous colleagues' August releases, including Kate Moss's Vintage Muse, Halle Berry's Reveal,and Antonio Banderas's The Secret.
Life & Style blogs
Men in tights: getting to the bottom of the latest trend
Snapchat removed the Best Friends list feature and 'stalkers' are upset
Night Nurse could put drivers over new drug limit
Stephen Hawking: NHS is Britain's finest public service and must be preserved from commercial interests
Baldness could soon be treated using stem cells, scientists hope
- 1 Venezuela Expo Tattoo 2015: Extreme body art from 'Vampire Woman' to 109mm earlobes
- 2 Saudi preacher who 'raped and tortured' his five -year-old daughter to death is released after paying 'blood money'
- 3 Ball pool for adults opens in London
- 4 Amal Clooney gives excellent response to fashion question at European Court of Human Rights
- 5 Canadian woman suing police who locked her in van with sex offender who then raped her
Negotiable: Tradewind Recruitment: Phase Co-ordinator for Foundation and Key S...
Negotiable: Tradewind Recruitment: SEN Teacher We have a fantastic special n...
Negotiable: Tradewind Recruitment: My client is an 11-18 all ability co-educat...
£100 - £150 per day: Tradewind Recruitment: Year 6 Teacher Birmingham Jan 2015...