Jordin Sparks to debut a fragrance this fall
Thursday 07 October 2010
Grammy-nominated singer and
American Idol winner Jordin Sparks is the latest pop diva to plan a fragrance launch this fall. Her affordable perfume line, Because of You, will be sold exclusively by US apparel retailer Dots from October through November 5, followed by a wider US launch.
Because of You will sell for $14.95 for 2.5 oz. of eau de parfum. Dots, which has more than 400 stores, will offer the fragrance at an introductory price of $9.50 through October. Domestic US orders can be placed online now at Dots.
The fragrance has this price point because Sparks refuses to spend much on her own favorite perfumes. She told Women's Wear Daily, "When I was starting this project, I really wanted it to be affordable. I looked at some other celebrity fragrances, and they were like $80. Even now, I look at a fragrance that's $80, and I can't bring myself to spend that much. In this economy especially, my fans deserve a high-quality, reasonably priced scent."
Sparks is the latest pop star to roll out a signature scent, following in the footsteps of Hilary Duff, Beyoncé and Fergie. This fall, another chanteuse-turned-perfumer is preparing to debut her own line of perfume.
Katy Perry, an American singer best-known for her flirty hit "I Kissed a Girl" and her 1950s pin-up girl wardrobe and makeup, is releasing Purr by Katy Perry at Nordstrom stores across the US this November. The retailer also provides international shipping (in preferred shopping currency) to the following countries: Australia, New Zealand, Canada, most of Western Europe, Hong Kong, Phillipines, Taiwan and Thailand, among others. Visit the website for a complete list.
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