French video game company Ubisoft reiterated their belief in 3D TV, confident that the technology will become mainstream in just a few years.
Speaking to Eurogamer, Ubisoft's UK Head of Marketing Murray Pannell compared the uptake of 3D TVs to the success of High Definition TV sets that are now widely available.
The adoption of 3DTV "will start slowly," he said. "But like HDTV, I wouldn't rule out the fact that this will be installed in everyone's living room in three years' time".
Ubisoft are heavily committed to making 3D games. Their December 2009 tie-in with James Cameron's film Avatar was capable of producing 3D images when used with a compatible TV screen - despite the fact that such displays were at that time few and far between.
Good news for Sony, then, a company who produce 3D TVs, and whose PlayStation 3 console can play 3D games, with downloadable titles Wipeout HD, Pain, and SuperStardust HD updated to include 3D code.
2009's Batman: Arkham Asylum has also explored 3D, but this time in a more traditional manner. The Game of the Year edition came packaged with foldaway paper glasses, with green and pink lenses instead of the usual red and blue, adding a subtle depth to Arkham's presentation.
Microsoft, meanwhile, have been more cautious, seeing the use of special 3D glasses as a hindrance to mainstream uptake.
However, Nintendo's experiment with 3D has yielded the Nintendo 3DS handheld, which sports a 3.5in screen with adjustable 3D effects.