Current Google Insights trends: Black Friday sales, Adam Lambert

(AFP PHOTO / Robyn Beck)

"Black Friday sales" continue to hold the top position on the Google Insights list of trending topics on the morning of November 26.

Google Insights' list of terms with the most significant growth is dominated by terms relating to Black Friday sales and those referring to the New Moon movie.

Black Friday sales will take place on November 27 in the US, with retailers expected to reduce their prices significantly for the one-day only specials.

Many businesses will open their doors to the public at 5AM local time while the majority of US online retailers will start their Black Friday sales just after midnight.

Adam Lambert's "steamy" performance at the American Music Awards on November 22 left some viewers shocked and outraged. During Lambert's controversial performance, the American singer locked lips with the male keyboard player.

The search terms with the most significant growth worldwide in the last seven days as measured by Google Insights, recorded on November 26 at 9:30 AM GMT are:

1. black friday sales (+750%)
2. adam lambert (+700%)
3. taylor lautner (+190%)
4. new moon movie (+180%)
5. new moon (+160%)
6. black friday (+140%)
7. twilight (+80%)
8. robert pattinson (+70%)
9. sams club (+50%)
10. ufc (+40%)