SketchFactor app racistly helps users avoid 'sketchy' black neighbourhoods
App crowdsources user reviews of areas to determine 'safe' walking directions
A new app from smiling young white people in suits has come under fire for crowdsourcing tips on "sketchy " neighbourhoods in order to help pedestrians avoid trouble.
Creators Daniel Herrington and Allison McGuire, who previously provoked anger over their GhettoTracker website, insist on their website they are not "racists, bigots, sexists" but are simply trying to help people "take the guesswork out of city nagivation".
A press release for SketchFactor is very careful not to link "sketchy" areas with race or poverty, joking that unwanted encounters might include a man wearing no pants or an R Kelly cover artist and ironically suggesting that bad experiences users might report includes "racial profiling".
Launching on the iTunes app store Friday, the app will provide walking directions on a map based on user feedback and allow people to "share pro tips about what routes you take and why." (Picture: SketchFactor/Instagram)
It has already faced backlash, with there being fears that users will stereotype areas based on race and class and not create a fair representation of their towns and cities.
"If the concern is crime, there's publicly available crime data," one detractor wrote. "That tells you a lot more about safety than random impressions of a neighborhood."
Another quipped: "If you think you need an app in order to avoid perceived threats, YOU ARE GOING TO GET MUGGED."
- 1 Michael Douglas regrets 'embarrassing' Catherine Zeta-Jones with oral sex comments
- 2 Tunisia hotel attack: Locals form 'human shield' to protect hotel from gunman Seifeddine Rezgui
- 3 Tunisian builder has been hailed a hero after knocking gunman to the ground with roof tiles
- 4 German ethics council calls for incest between siblings to be legalised by Government
- 5 E.L James's #AskELJames Twitter Q&A didn't go exactly as planned
Michael Douglas regrets 'embarrassing' Catherine Zeta-Jones with oral sex comments
Tunisia hotel attack: Locals form 'human shield' to protect hotel from gunman Seifeddine Rezgui
Dutch city of Utrecht to experiment with a universal, unconditional 'basic income'
Tunisian builder has been hailed a hero after knocking gunman to the ground with roof tiles
German ethics council calls for incest between siblings to be legalised by Government
The moment a Queen's Guard soldier lost it and drew his gun at annoying tourist
Greece crisis: The wider lesson is that it’s time to abandon this failed experiment in currencies
'I wish the BBC would stop calling it Islamic State' – David Cameron unleashes frustration at broadcaster
Extend Right To Buy to tenants of private landlords, Labour's Jeremy Corbyn says
David Cameron struck double blow in his hopes to win Britain a new EU deal
Pentagon accuses Russia of 'playing with fire' over nuclear threats towards Nato
£500 - £600 per day: Recruitment Genius: A Senior Solution Architect is requir...
£18k - 20k per year: 360 Resourcing Solutions: ROLE: Export Sales Coordinato...
£20000 - £35000 per annum: Recruitment Genius: The largest developer of mobile...
£22500 - £27000 per annum + OTE £45K: SThree: Since our inception in 1986, STh...