ITV secure Ashes highlights
Wednesday 17 November 2010
ITV has won the rights to show highlights of England's upcoming Ashes series in Australia, it was announced today.
The broadcaster will air a one-hour programme on digital channel ITV4 every evening at 10pm during the 2010-11 five-match Test series, which begins in Brisbane on November 25.
The deal also includes highlights of England's Twenty20 and One Day International games against Australia in January and February.
ITV's controller of sport, Niall Sloane, said: "There is huge demand to see England defend the Ashes and I'm delighted that we have secured highlights, free-to-air for UK viewers."
Cricket Australia chief executive James Sutherland added: "There is something special about Ashes cricket and the England-Australia rivalry, and Cricket Australia is pleased ITV will be delivering cricket fans in the UK with free-to-air TV highlights of the 2010-11 Australian summer season."
Sky Sports will broadcast the live Ashes matches, which conclude with the Sydney Test from January 3 to 7.
The BBC aired highlights of the last Ashes tour of Australia in 2006-07 and Channel 5 showed highlights of England's victorious home Ashes series last year.
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