News Supply and demand: White rhinos at the Entabeni Safari Conservancy, Limpopo, South Africa

Gone are the days when a “Save the Rhino” advert was enough. Only about 25,000 rhinos are left in the wild, and thanks to poaching the species is critically endangered. Now, in an effort to drive down demand, conservationists are working on campaigns to understand what makes rhino horn consumers tick.

Secretarial: I Work For... A Panda and proud of it

gloria dart is pa to perdita hunt, head of communications at wwf-uk, one of the uk's leading conservation charities

Skylark 'may be extinct within 10 years'

SKYLARKS, SONG thrushes and water voles, some of the most potent symbols of the countryside, will all vanish from Britain in the next few years, the World Wide Fund for Nature claims in a report today.

Put people, first, Short tells WWF

CLARE SHORT, the international development secretary, told a meeting of the World Wide Fund for Nature (WWF) yesterday that conservation efforts would be fruitless without a focus on poverty.

Beaver to return after 400 years

BEAVERS ARE to be re- introduced into the rivers of Scotland - 400 years after the hefty, amphibious rodents were hunted to extinction.

Travel: Round the horn, up a gum tree

Namibia's black rhino population has fallen from 60,000 to 3,000 in three years. Paula Hardy gingerly follows a shy beastie

Third of all nature lost in 25 years

A THIRD of the natural world has been destroyed by human activity in the past 25 years, the greatest period of destruction since the extinction of the dinosaurs 65 million years ago, the World Wide Fund for Nature (WWF) said yesterday.

One in ten of the world's tree species are facing extinction

TEN PER CENT of the world's tree species - including 11 types in the UK - are facing extinction, according to a report published today.

UK forests among worst in Europe

BRITAIN has one of the poorest records of protection and management of forests in Europe, according to a World Wide Fund for Nature survey which ranks the United Kingdom 12th out of 15 countries.

Whale toll

MORE than 18,000 whales have been killed since a moratorium came into effect 12 years ago, the World Wildlife Fund said. Norway and Japan received the harshest criticism. A legal loophole allows them to kill whales for "scientific reasons".

Cause Related Marketing: Advertisement Feature - Take a walk on the wild side

The World Wide Fund for Nature's education work and famous panda logo have helped it get ahead in the world of marketing. Richard Cook explains all

Boxing: Tyson gets to grips with $4m in the ring of make-believe

Glyn Leach reports from Boston on a boxing legend's entry into the wacky world of wrestling

Fires pose threat to the jungle animals of Borneo

Borneo's forest fires are wreaking havoc on the local wildlife. our correspondent in the Kutai National Park says the blazes threaten to turn the jungle into an ecological desert.

Travel: Why your kids may never see a live tiger

IF YOU ARE disturbed by the thought of tourism taking out more from the environment than it puts in - and if you also happen to be fairly rich - I suggest you take a tiger holiday this year with a company called Discovery Initiatives (Tel: 0171 229 9881).

Tiger, tiger, still burning bright (well, possibly)

People thought the Javan tiger was extinct. But a forester's reported sighting has stirred conservationists, writes Richard Lloyd Parry in Jakarta

Environment: UN launches battle to save the oceans

The UN has declared 1998 the International Year of the Ocean to highlight the threats that seas face from pollution and over-exploitation, and their importance to man. Nicholas Schoon, Environment Correspondent, sees the World Wide Fund for Nature back the fight.
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Bryan Adams' heartstopping images of wounded British soldiers to go on show at Somerset House

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Taken over the course of four years, Adams' portraits are an astonishing document of the aftermath of war
The drugs revolution starts now as MPs agree its high time for change

The drugs revolution starts now as MPs agree its high time for change

Commons debate highlights growing cross-party consensus on softening UK drugs legislation, unchanged for 43 years
The camera is turned on tabloid editors in Richard Peppiatt's 'One Rogue Reporter'

Gotcha! The camera is turned on tabloid editors

Hugh Grant says Richard Peppiatt's 'One Rogue Reporter' documentary will highlight issues raised by Leveson
Fall of the Berlin Wall: It was thanks to Mikhail Gorbachev that this symbol of division fell

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It was thanks to Gorbachev that this symbol of division fell
Halloween 2014: What makes Ouija boards, demon dolls, and evil clowns so frightening?

What makes ouija boards and demon dolls scary?

Ouija boards, demon dolls, evil children and clowns are all classic tropes of horror, and this year’s Halloween releases feature them all. What makes them so frightening, decade after decade?
A safari in modern Britain: Rose Rouse reveals how her four-year tour of Harlesden taught her as much about the UK as it did about NW10

Rose Rouse's safari in modern Britain

Rouse decided to walk and talk with as many different people as possible in her neighbourhood of Harlesden and her experiences have been published in a new book
Welcome to my world of no smell and odd tastes: How a bike accident left one woman living with unwanted food mash-ups

'My world of no smell and odd tastes'

A head injury from a bicycle accident had the surprising effect of robbing Nell Frizzell of two of her senses

Matt Parker is proud of his square roots

The "stand-up mathematician" is using comedy nights to preach maths to big audiences
Paul Scholes column: Beating Manchester City is vital part of life at Manchester United. This is first major test for Luke Shaw, Angel Di Maria and Radamel Falcao – it’s not a game to lose

Paul Scholes column

Beating City is vital part of life at United. This is first major test for Shaw, Di Maria and Falcao – it’s not a game to lose
Frank Warren: Call me an old git, but I just can't see that there's a place for women’s boxing

Frank Warren column

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Adrian Heath interview: Former Everton striker prepares his Orlando City side for the MLS - and having Kaka in the dressing room

Adrian Heath's American dream...

Former Everton striker prepares his Orlando City side for the MLS - and having Kaka in the dressing room
Simon Hart: Manchester City will rise again but they need to change their attitude

Manchester City will rise again but they need to change their attitude

Manuel Pellegrini’s side are too good to fail and derby allows them to start again, says Simon Hart
Isis in Syria: A general reveals the lack of communication with the US - and his country's awkward relationship with their allies-by-default

A Syrian general speaks

A senior officer of Bashar al-Assad’s regime talks to Robert Fisk about his army’s brutal struggle with Isis, in a dirty war whose challenges include widespread atrocities