Reading Festival 2014: Tesco branch replaces salad and potatoes for Jagermeister and vodka
Early Bird ticket holders are about to descend on Reading
A branch of Tesco in Reading has gone that extra mile to make sure it meets the demands of festival revellers this year, as the first of 90,000 festival-goers are expected to arrive tomorrow.
Pictures of shelves stacked wall to wall with beers and spirits have been circulating on social media the day before the Reading Festival campsite opens to Early Bird ticket holders on Wednesday.
Timothy Jeffcoat, a Reading resident who lives close to the Richfield Avenue festival site, said about four aisles at the West Extra store are currently stocked with alcohol ahead of the tens of thousands due to descend on the town.
He told The Independent salad baskets have been filled with Jagermeister and potato boxes are now home to bottles of vodka.
“The store is chaos during the festival, and if it’s wet, it gets really trashed too.”
A spokesperson for Tesco said it is expecting to serve 35,000 customers each day from festival goers buying supplies before heading to the camp site.
He said: "We know from previous years just how important our store is to those attending the festival and we’re working really hard to make sure we’ve got everything they need, including food, wellies, tents and bedding. We’ll continue to stock everything our regular customers need for their normal weekly shop."
Reading festival officially kicks off on Friday with Blink 182, Artic Monkeys and Queens of the Stone Age headlining. The sell-out event draws thousands of people each day across ten stages at the 191-acre site.
Campers can also look forward to films being played until 4am, with food and drink available until the same time.
However, campers are advised to pack their wellies and waterproofs as this year’s festival look set to be a muddy one. Initial weather forecasts are predicting a mixture of cloud and rain across Friday, Saturday and Sunday, with some spots of sun breaking through occasionally.
Arts & Ents blogs
- 1 Snoop Dogg and Jared Leto buy a stake in Reddit as A-list invests $50m
- 2 Prince held a Facebook Q&A and this is the only question he answered...
- 3 35,000 walrus gather on north-west Alaska beach 'for a rest'
- 4 Brad Pitt, on the moment he completely lost his temper with Clint Eastwood's son
- 5 A teacher speaks out: 'I'm effectively being forced out of a career that I wanted to love'
Ed Sheeran dedicates song to David Cameron
Thrill of the chaste: The truth about Gandhi's sex life
Tom and Jerry cartoons now carry a 'racial prejudice' warning on Amazon
Great British Bake Off semi-final, review: Richard remains the baker to beat as Chetna begins to flake
'Before They Pass Away': Endangered communities photographed 'like Kate Moss'
Former Tory donor Arron Banks ups his Ukip donation to £1million following William Hague 'nobody' comment
Exclusive: 'Putin's Russia has been my biggest regret,' says Nato's outgoing Secretary General
The Osborne Ultimatum: Chancellor’s benefits freeze bombshell will affect ten million households
There’s no excuse for Dave Lee Travis’s behaviour, but we need to keep a sense of proportion
Mark Reckless becomes second Tory MP to defect to Ukip in a month
Should gay sex be illegal? 16% of Britons think so
- < Previous
- Next >