Disney-owned Maker Studios has provided PewDiePie, aka Felix Kjellberg, with funds to launch his own network, giving birth to Revelmode.
What Revelmode is exactly is unclear at this point, but the website enlists some of the most popular YouTubers and states the collective aim to “bring you original shows, games, charitable programs, community events, merchandise and more!”
"We're thrilled to be doubling down with Felix," said Courtney Holt, evp and head of Maker Studios (via adweek). "He is an amazing talent, a great partner and the pulse of millennial pop culture. We firmly believe in his vision for Revelmode and his chosen creators—we can't wait to see the possibilities ahead."
So far the list of members primarily includes gaming and pop culture YouTubers, with the promise of more to come, the current list is:
- Cinnamon Toast Ken
Revelmode will also have a strong charitable presence, somethign which PewDiePie is passionate about. "Revelmode is a shift in how talent can approach a digital company and work together for a common good," said Kjellberg. "Together we will focus on creating—from one-off videos to original series to gamey games to animatoons [sic], music, clothes, charity drives and more—really anything that's awesome in the eyes of the fans."
Below is the debut launch trailer for the channel:
- More about: