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Mike Hollingsworth, editor of BBC1's forthcoming Good Morning and former senior producer of Breakfast Time, on The Big Breakfast: 'I thought they did very well on both days I've seen it. Chris Evans is a great presenter - not everyone's cup of tea, but great with that format. TV doesn't have to be too demanding at that time of day and The Big Breakfast succeeded there. It won't, obviously, go for the Today audience: clearly it's going for the TV-am audience and it will be a threat.'

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