While the UK faced a food poverty “public health emergency”, a ready meal company in west London has brought out what it says is the world’s most expensive TV dinner.
Made with vintage champagne, edible gold leaf and “topped” with a pair of lobster tails, the Swish Pie by Charlie Bigham will set you back £314.16.
Pricing his creation with a nice round number “inspired by Pi itself”, Mr Bigham said the company wanted “to take our reputation for making the finest ready meals that bit further”.
Charlie Bigham’s ensures the pies don’t fall into the wrong hands by having each one delivered in a bespoke aluminium case, handcuffed to a professional security guard.
As well as the Cornish lobsters, gold crumb topping and fish poached in Dom Perignon 2003, the pie includes white Alba truffles, Beluga caviar resting on mother-of-pearl spoons and a selection of oysters.
Even the salt used to season the dish has been extravagantly sourced, harvested from the Piran Salt Pans in Slovenia.
Charlie Bigham’s admitted the pie was expensive as a meal for two, but said “it is only a ‘drop in the ocean’ for customers accustomed to the finer things in life”.
Its creator, who has been making exclusive ready meals since 1996, said: “We always set out to create the very best versions of people’s favourite dishes. I've spent months scouring the globe for the most exclusive ingredients while developing this unique recipe to ensure that it really is the most exceptional ready meal out there.”
“With the Swish Pie we went all out using the most exclusive ingredients to create a unique dish that really is the best ready meal ever made!”
The dish is a limited edition version of the company’s standard Fish Pie, and if you can stomach the cost it is available to order online from today at www.bighams.com