Clothing is adapting to technology, with major fashion retailers announcing that they will increase the size of their pockets to match the increasing size of your smartphone.
This move was no doubt prompted by the iPhone 6 Plus bendgate controversy which saw consumers complain that their iPhones had contorted in their cramped front pocket.
There are, however, numerous smartphone models on the market that you’d struggle to fit in the front of your jeans.
In pictures: iPhone 6 goes on sale
In pictures: iPhone 6 goes on sale
Blue T-shirt-clad staff open the door of the Apple Store for a few hundred people waiting outside in this upscale Tokyo neighborhood of Omotesando for the long-awaited new pair of iPhones - iPhone 6 and its larger variant iPhone 6 Plus Iphone 6 Launch in Tokyo
Ken Miyauchi, left, vice president of Softbank, Japanese mobile phone company hugs the first customer of iPhone 6 during a ceremony to mark the first day of sales of the new Apple iPhone 6 and 6 Plus at a store in Tokyo
A member of the public celebrates at the launch of the iPhone 6 at the Apple store Covent Garden in London
Joseph Cruz (R) shows his phone to Moon Ray (C) an another man while waiting in line for the iPhone 6 to go on sale outside the Apple store on Fifth Avenue in New York City
Customer Sylvain leaves an Apple store with boxes as the new iPhone 6 goes on sale in Paris
Sales assistants prepare new Apple iPhone 6 phones and other Apple products at the Apple Store on the first day of sales of the new phone in Berlin
First customer Max, 20, jumps in joy with new mobile phones in his hands during the launch of the Apple iPhone 6 sale at a store in Oberhausen
People prepare to enter the Apple Store at 8am on the first day of sales of the new Apple iPhone 6 in Berlin
Singaporean law student Bjorn Tan (L) takes a self photograph with his mother Wendy Heng (R) with his newly purchased iPhone 6 during its launch by Singtel, Singapore telecommunication company
Customers look at the new iPhones on display at the launch of the new Apple iPhone 6 and iphone 6 plus at the Apple IFC store in Hong Kong
Customers wait in line to purchase the new iPhone 6 and iPhone 6 Plus models as they go on sale at the Apple store in Sydney
Customers inspect iPhone 6 acessories at a Telstra Store in Sydney
So, who are the retailers bending over backwards for the phablet craze?
There’s Uniqlo, who told Quartz: “We are having conversation currently with the product development team regarding technology overall, and how our clothes can provide compatibility from a user perspective. Jean pockets is one of those conversations.”
American Eagle said their men’s pockets already accommodate larger smartphones, and that they are considered extending that feature to women’s as well.
Levi’s told Mashable: “Without being iPhone 6-specific, our mantra, like [Steve Jobs’], will always be to design products that make people’s lives a little better.”
And J. Crew also indicated that they are exploring new tech accessorites for the iPhone 6 or special interior pockets to carry the various generations of tablets.
These major brands may be making the change because it’s good sense to work with Apple rather than against, but the iPhone 6 Plus is only the latest edition to a growing list of super-sized smartphones.
There’s the Sony Xperia Z Ultra with a gargantuan screen of almost 6 and a half inches; and the 6.3 inch Samsung Galaxy Mega; and a range of 6 inch screens from LG to Nokia.
The iPhone 6 Plus, Apple’s biggest ever smartphone, is sized at 6.2 by 3 inches, with a display screen of five and a half inches.
Perhaps these designers will help ascertain when a smartphone becomes a phablet becomes a tablet – and then consumers will have a choice of pocket size alongside length, waist and cut.Reuse content