Job applications can be stressful, time consuming and boring. So what if there was an easier way to show off your skills and personality? Something that avoided all those cover letters and questions?
Ernest Cantillon, the owner of a new nightspot named Sober Lane in Dublin, thinks he has the solution: he's only accepting job applications via Snapchat.
The bar announced on its Twitter feed last month that it was going to accept applications through the Snapchat account SoberlaneD4, attempting to entice would-be bar staff with the catchy line: “Make an impression if you want a profession.”
So far Mr Cantillon says the recruitment drive has proved quite the hit. Since posting on Twitter, he's received nearly 2000 snaps from hopeful bar staff. “We knew it would be popular, but we didn’t know it would be this popular,” he told techcrunch.com
Sober Lane D4 now hiring, applications via SnapChat only "SoberLaneD4". Make an impression if you want a profession. pic.twitter.com/XsEq68k4Uo— Sober Lane (@soberlane) June 26, 2014
Mr Cantillon says the decision to use the app was taken because it allows the best candidates’ creativity and flair to shine through while traditional forms and CVs only waste time. He also stressed the importance of being unique.
“There’s so many bars in Dublin and most are selling pretty similar products, “ he explains. “The only thing that’s really different is your staff.”
Amongst the highlights of the applications sent in so far has been a bartender with a cocktail dance routine and plenty of fancy dress. We imagine there's been a few more 'interesting' applications too - but Mr Cantillon is too polite to say what.Reuse content