Online singletons turn to social networks to find love
Social media has revolutionised the way people communicate and now it seems it is also the preferred way for people to find love.
Twitter, Facebook and other social media sites are used by 59 per cent of online daters in a trend referred to as network dating, according to a survey.
And it appears people are becoming more varied in their approach to seeking out a potential partner, using every online opportunity to set hearts aflutter.
MySpace popularised network dating and the bombardment of unattached people with "lovely single guys and girls" on Facebook has helped it to grow.
It has led to social media based services such as Fancy My Friend in Australia and Zoosk in which others help to hook up those searching for romance.
The poll of 1,899 people found that 72 per cent of respondents used both online dating sites and social media platforms while 19 per cent used social media sites alone. Just nine per cent said they solely used dating sites.
Of those, 59 per cent said they preferred social media platforms with 51 per cent beleiving them to be safer and a third saying it enabled them to meet people through mutual friends.
One of the reasons for shunning dating websites is stigma with 27 per cent of people not wanting to admit meeting their partner that way.
The poll was conducted by myvouchercodes.co.uk whose chairman Mark Pearson said: “Dating via social media can feel a lot safer, especially with the presence of mutual friends online. However, for a lot of people, the thought of having their friends involved in their dating life might not be ideal.”
And why are 'southern' ways of speaking spreading north?
life + styleClarissa Baldwin is the brains behind the slogan 'A Dog is for Life not just for Christmas'
Life & Style blogs
Autumn Statement 2013: Car tax disc scrapped after 93 years
The 10 Best Scotch Whiskies
The hardwired difference between male and female brains could explain why men are 'better at map reading'
The 50 Best Christmas Gifts for Women
Flock star: A shepherd in the Lake District now has almost 20,000 Twitter followers
- 1 Is this the scariest advert ever? Japanese tyre commercial comes with its own disclaimer and health warning
- 2 How black gold was hijacked: North sea oil and the betrayal of Scotland
- 3 A forgotten episode in Russian history leaves links with the Philippines
- 4 Scientists sequence oldest human DNA from fossilised leg bone found in Spain
- 5 ‘Put it in my mouth’: Viewers outraged by apparent reference to oral sex in VIP e-cig advert
iJobs Gadgets & Tech
£45000 - £50000 per annum + On Call Allowance: PCR Recruitment Limited: Micros...
£35000 - £44000 per annum + excellent company benefits: Pro-Recruitment Group:...
£50000 - £70000 per annum + London: Harrington Starr: Senior Automation QA Eng...
£35000 - £50000 per annum + Benefits : Harrington Starr: SQL 2008 R2/2012 Deve...