Land Rover hints at 2015 Defender

How do you replace a car that has been a success for more than sixty years? Land Rover thinks it may finally have the answer, in the form of a new concept, codenamed DC100, to be shown at this month's Frankfurt Motor Show.













For years, the company has agonised over the question of whether or how to produce a successor to its rugged Defender, a model that is a direct descendent of the first, rather basic 4x4 to carry the Land Rover name in 1948. The Defender isn't a particularly big seller in the overall Land Rover scheme of things – most of the growth these days comes from the company's luxurious Range Rover line-up, which is just about to receive another big boost with the first deliveries this month of the new baby Range Rover, the Evoque.



On the other hand the rough and ready Defender is the source of much of the company's reputation for tough go-anywhere off-road capability, a reputation that probably helps underpin sales of the posher models too. The Defender has also long been a favourite with military customers and utility customers, and a replacement could also help Land Rover fight back in emerging markets where it has ceded a lot of ground to Japanese competitors.



Land Rover strikes a somewhat equivocal note on the subject of just how closely the next Defender, due in 2015, will resemble the DC100. The company's design chief, Gerry McGovern, says “This isn't a production-ready concept but the beginning of a four-year journey to design a relevant Defender for the 21st century”, and John Edwards, Land Rover's Global Brand Director wants the people who might buy the car to influence the process - this from the company that fought so hard to preserve almost every detail of the 2008 LRX as it was turned into the Evoque.



The equivocation is understandable; the Defender is, after all, an almost impossible act to follow. But it may also reflect uncertainty about other questions – whether to produce a truly bare-bones, back-to-basics take on the Defender theme, for example, as opposed to something plusher in line with other modern Land Rover models, which would also influence the technical architecture of the new model.

PROMOTED VIDEO
Voices
Ukip leader Nigel Farage arrives at the Rochester by-election count
voicesIs it any wonder that Thornberry, Miliband, and Cameron have no idea about ordinary everyday life?
Life and Style
tech
News
i100BBC political editor Nick Robinson had a lot of explaining to do
Life and Style
Nappies could have advice on them to encourage mothers and fathers to talk to their babies more often
newsTalking to babies can improve their language and vocabulary skills
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

ES Rentals

    iJobs Job Widget
    iJobs General

    Recruitment Genius: Female Support Workers / Carers - From £8.00 per hour

    £8 - £12 per hour: Recruitment Genius: To assist a young family with the care ...

    Recruitment Genius: Customer Service Executive

    £20000 per annum: Recruitment Genius: A Customer Service Executive is required...

    Argyll Scott International: Commercial Finance Manager

    £55000 - £70000 per annum: Argyll Scott International: My client, a world lead...

    Argyll Scott International: Commercial Finance Manager

    Negotiable: Argyll Scott International: My client, a world leading services pr...

    Day In a Page

    US immigration: President Obama ready to press ahead with long-promised plan to overhaul 'broken system' - but will it get past a Republican-controlled Congress?

    Immigration: Obama's final frontier

    The President is ready to press ahead with the long-promised plan to overhaul America's 'broken system' - but will it get past a Republican-controlled Congress?
    Bill Cosby rape allegations explained: Why are these allegations coming out now? Why didn’t these women come forward earlier? And why has nobody taken legal action?

    Bill Cosby rape allegations explained

    Why are these allegations coming out now? Why has nobody taken legal action? And what happens next for the man once thought of as 'America's Dad'
    Four years of excruciating seizures caused by the 1cm tapeworm found burrowing through a man's brain

    You know that headache you’ve got?

    Four years of excruciating seizures caused by the 1cm tapeworm found burrowing through a man's brain
    Travelling to work by scooter is faster than walking and less sweaty than cycling, so why aren’t we all doing it?

    Scoot commute

    Travelling to work by scooter is faster than walking and less sweaty than cycling, so why aren’t we all doing it?
    Paul Robeson: The story of how an American icon was driven to death to be told in film

    The Paul Robeson story

    How an American icon was driven to death to be told in film
    10 best satellite navigation systems

    Never get lost again: 10 best satellite navigation systems

    Keep your vehicle going in the right direction with a clever device
    Paul Scholes column: England must learn to keep possession and dictate games before they are exposed by the likes of Germany and Brazil

    Paul Scholes column

    England must learn to keep possession and dictate games before they are exposed by the likes of Germany and Brazil
    Michael Dawson: I’ll thank Spurs after we win says defender as he prepares to return with Hull

    Michael Dawson: I’ll thank Spurs after we win

    Hull defender faces his struggling former club on Sunday ready to show what they are missing. But he says he will always be grateful to Tottenham
    Frank Warren column: Dr Wu has big plans for the professionals yet he should stick to the amateur game

    Frank Warren column

    Dr Wu has big plans for the professionals yet he should stick to the amateur game
    Synagogue attack: Fear unites both sides of Jerusalem as minister warns restoring quiet could take 'months'

    Terror unites Jerusalem after synagogue attack

    Rising violence and increased police patrols have left residents of all faiths looking over their shoulders
    Medecins sans Frontieres: The Ebola crisis has them in the headlines, but their work goes far beyond West Africa

    'How do you carry on? You have to...'

    The Ebola crisis has Medecins sans Frontieres in the headlines, but their work goes far beyond West Africa
    Isis extends its deadly reach with suicide bombing in Kurdish capital

    Isis extends its deadly reach with suicide bombing in Kurdish capital

    Residents in what was Iraq’s safest city fear an increase in jihadist attacks, reports Patrick Cockburn
    Underwater photography competition winners 2014 - in pictures

    'Mysterious and inviting' shot of diver wins photography competition

    Stunning image of cenote in Mexico takes top prize
    Sir John Major: Negative West End portrayals of politicians put people off voting

    Sir John Major hits out at theatres

    Negative West End portrayals of politicians put people off voting
    Kicking Barbie's butt: How the growth of 3D printing enabled me to make an army of custom-made figurines

    Kicking Barbie's butt

    How the growth of 3D printing enabled toy-designer to make an army of custom-made figurines