A Brazilian tattoo artist is making stretch marks disappear with ink

And he's become an Instagram sensation

Stretch marks are a source of annoyance for people of all ages all over the world, and particularly for women who’ve given birth.

Whilst stretch marks tend to fade gradually over time, one Brazilian tattoo artist has come up with an ingenious way to camouflage them until they naturally disappear.

Rodolpho Torres from São Paulo has built up a following of 1.2 million people on Instagram thanks to his incredible transformations - the videos make for strangely addictive viewing.

Whilst he doesn’t actually make stretch marks disappear, he fills in the contours so cleverly, using ink the exact same colour as the rest of the skin, that the marks are noticeably less obvious.

All you have to do is wait for the tattoos to heal to see the remarkable apparent disappearance of the stretch marks.

Unsurprisingly, Torres has garnered fans around the world, all desperate to have their marks tattooed away.

“Come to USA already!” wrote one commenter, and another added “'I have to save up for this, this is amazing.”

As popular as Torres’ unusual approach is, it isn’t without risk.

"The risk is, if [a tattoo] is done by someone who doesn't understand how to [treat skin], you can end up with a scar, and a potentially worse problem, especially in an area that's already thinner and missing some of the essential elements of skin," dermatologist Dr Doris Day told Fashionista.

But for people searching for a quick fix and simply to be rid of their stretch marks, it looks like Torres’ treatment will continue to be an incredibly attractive option.