Low hopes for a happy new financial year in 2014

Consumers who put Christmas on credit are expecting their finances to worsen in the year ahead

Millions of people who relied on credit to fund their Christmas will feel their budgets squeezed even tighter next year, according to a new survey.

As household bills continue to rise, almost half of us expect our financial situation next year to be tougher than in 2013. Only three in 10 expect their family's situation to improve in the new year, while 60 per cent said they are already dreading the arrival of their winter energy bill.

The Which? survey also found that 13 million people could afford to pay for Christmas only by borrowing, with more than four in 10 using credit cards, loans or overdrafts to fund their festive spending. A third of people (34 per cent) also dipped into their savings, taking an average of £450 from their accounts.

The research comes as the Institute of Public Policy Research (IPPR) warned that the economic recovery in 2014 will be "bittersweet". The think-tank said further growth will arrive just as consumer gloom increases, with the household debt bubble inflating again.

Of the Christmas borrowers, 76 per cent spent the money on presents, with 22 per cent using credit to pay for food over the festive season. About 2.5 million say it will be well into the summer next year before they can pay off December's debts.

Older people will be the hardest hit by the latest squeeze in living standards, with 57 per cent of 50- to 64-year-olds saying that their household budget will be tighter next year.

Richard Lloyd, Which? executive director, said: "Despite continuing signs of an improving economy, it seems that families are still really feeling the squeeze, with millions of households pessimistic about their finances in 2014 after relying on savings or debt to fund Christmas spending.

"We want a new year resolution from the Government to do more to help hard-pressed consumers in 2014 by getting a grip on the cost of essential bills, and a resolution from firms to make sure they are giving customers the best possible value for money."

Tony Dolphin, chief economist at the IPPR, said there was a danger that better economic news could lead to "complacency", despite the fact that the next debt bubble looms on the horizon. He also criticised ministers for not doing enough to boost industry – instead opting for policies such as Help to Buy, aimed at first-time buyers wanting to secure a home with as little as a 5 per cent deposit, which would only lead to greater debt.

Mr Dolphin said the recovery could prove unsustainable for millions of voters. The UK debt bubble is expected to reach 160 per cent of household income by 2018 because the country is still living beyond its means following the financial crisis of 2008.

He said: "There is a danger that a stronger economic recovery and good news on the jobs front will lead to complacency. Instead, we should be alarmed that growth is being driven by exactly the same mix of factors that contributed to the depth of the last recession.

"The Government has introduced Help to Buy, which generates more debt, rather than focusing its efforts on boosting investment spending in the manufacturing sector.

"While there are external factors that have held back exports, the Government has in a sense run out of ideas for the economy and gone for the easy option of boosting the housing market. In the global economy, we are truly living beyond our means, and have been doing so for three decades."

Referring to the growing divide between rich and poor, Mr Dolphin said: "Strong growth in the short term does not mean that structural weaknesses in the UK economy, which became more evident during the great recession, have been eliminated. Unless we move to adopt a new economic model, the recovery will prove unsustainable and bittersweet for those who do not benefit from it before it is extinguished."

Although family incomes have recovered to their strongest levels in at least three years, the divide between the "haves" and "have nots" is growing, a separate report has found. The average monthly income was £2,166 in December, marking the highest figure seen since Aviva's regular family finances report started in 2011 and following 18 months of steady increases.

Despite the overall improvement, families are now separated by a bigger income gap than in January 2011, the report said.

Finacial products from our partners
Property search
  • Get to the point
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

ES Rentals

    iJobs Job Widget
    iJobs Money & Business

    Recruitment Genius: Financial Adviser

    £20000 - £60000 per annum: Recruitment Genius: Are you recently QCA Level 4 qu...

    SThree: Graduate Recruitment Resourcer

    £20000 - £22500 per annum + OTE £30K: SThree: SThree Group have been well esta...

    Guru Careers: Application Support Analyst / 1st Line Support

    £25 - 30k: Guru Careers: We are seeking an Application Support Analyst / 1st L...

    Guru Careers: .NET Developer / Web Developer

    £45K - £55K (DOE) + Benefits: Guru Careers: We are seeking a full stack .NET D...

    Day In a Page

    Not even the 'putrid throat' could stop the Ross Poldark swoon-fest'

    Not even the 'putrid throat' could stop the Ross Poldark swoon-fest'

    How a costume drama became a Sunday night staple
    Miliband promises no stamp duty for first-time buyers as he pushes Tories on housing

    Miliband promises no stamp duty for first-time buyers

    Labour leader pushes Tories on housing
    Aviation history is littered with grand failures - from the the Bristol Brabazon to Concorde - but what went wrong with the SuperJumbo?

    Aviation history is littered with grand failures

    But what went wrong with the SuperJumbo?
    Fear of Putin, Islamists and immigration is giving rise to a new generation of Soviet-style 'iron curtains' right across Europe

    Fortress Europe?

    Fear of Putin, Islamists and immigration is giving rise to a new generation of 'iron curtains'
    Never mind what you're wearing, it's what you're reclining on

    Never mind what you're wearing

    It's what you're reclining on that matters
    General Election 2015: Chuka Umunna on the benefits of immigration, humility – and his leader Ed Miliband

    Chuka Umunna: A virus of racism runs through Ukip

    The shadow business secretary on the benefits of immigration, humility – and his leader Ed Miliband
    Yemen crisis: This exotic war will soon become Europe's problem

    Yemen's exotic war will soon affect Europe

    Terrorism and boatloads of desperate migrants will be the outcome of the Saudi air campaign, says Patrick Cockburn
    Marginal Streets project aims to document voters in the run-up to the General Election

    Marginal Streets project documents voters

    Independent photographers Joseph Fox and Orlando Gili are uploading two portraits of constituents to their website for each day of the campaign
    Game of Thrones: Visit the real-life kingdom of Westeros to see where violent history ends and telly tourism begins

    The real-life kingdom of Westeros

    Is there something a little uncomfortable about Game of Thrones shooting in Northern Ireland?
    How to survive a social-media mauling, by the tough women of Twitter

    How to survive a Twitter mauling

    Mary Beard, Caroline Criado-Perez, Louise Mensch, Bunny La Roche and Courtney Barrasford reveal how to trounce the trolls
    Gallipoli centenary: At dawn, the young remember the young who perished in one of the First World War's bloodiest battles

    At dawn, the young remember the young

    A century ago, soldiers of the Empire – many no more than boys – spilt on to Gallipoli’s beaches. On this 100th Anzac Day, there are personal, poetic tributes to their sacrifice
    Dissent is slowly building against the billions spent on presidential campaigns – even among politicians themselves

    Follow the money as never before

    Dissent is slowly building against the billions spent on presidential campaigns – even among politicians themselves, reports Rupert Cornwell
    Samuel West interview: The actor and director on austerity, unionisation, and not mentioning his famous parents

    Samuel West interview

    The actor and director on austerity, unionisation, and not mentioning his famous parents
    General Election 2015: Imagine if the leading political parties were fashion labels

    Imagine if the leading political parties were fashion labels

    Fashion editor, Alexander Fury, on what the leaders' appearances tell us about them
    Phumzile Mlambo-Ngcuka: Home can be the unsafest place for women

    Phumzile Mlambo-Ngcuka: Home can be the unsafest place for women

    The architect of the HeForShe movement and head of UN Women on the world's failure to combat domestic violence