Branson role in Coca-Cola raids
Friday 23 July 1999
Mr Branson and other European competitors have complained about the drinks giant's alleged tactics against its rivals.
Allegations before Karel Van Miert, the EC competition commissioner, include claims that Coca-Cola has used a range of anti-competitive practices, such as rewarding retailers for only stocking Coca-Cola products and giving them lucrative bonuses for hitting targets set by Coca-Cola executives.
The complaint by Richard Branson was made in 1996. Others stem from 1989 when the EC launched an investigation in Italy into Coca-Cola's pricing policy. Complaints have been lodged by Virgin Cola, Pernod, Pepsi and the Italian supermarket chain Esse Lunga.
Coca-Cola yesterday confirmed the raids on its offices in Austria, Denmark, Germany and in Hammersmith, west London. An EC spokeswoman said the raids were part of an investigation into whether Coca-Cola was abusing its dominant market position.
A spokesman for Coca-Cola said: "We believe we are within full compliance of all competition laws and regulations, and we are co-operating fully with the authorities."
The investigation was welcomed last night by Coca-Cola's arch-rival Pepsi, which lodged its own complaint last year.
Last month Coca-Cola was at the centre of a health scare, when dozens of Belgian children complained of stomach pains and nausea after drinking coke.
- 1 Home Office says Nigerian asylum-seeker can’t be a lesbian as she’s got children
- 2 What happens to your body when you give up sugar?
- 3 Japanese island overrun with cats after population explodes
- 4 Apple and Google users being spied on for a decade because of 'Freak' security flaw
- 5 Have sex with your iPad thanks to the new sex toy no-one asked for
The City of the Monkey God: Archaeologists claim to have found city lost for 1,000 years in remote Honduran jungle
Japanese island overrun with cats after population explodes
Delhi bus rapist blames dead victim for attack because 'girls are responsible for rape'
Bubonic plague-carrying fleas found on New York City rats
London property boom built on dirty money
'Jihadi John': CAGE representative storms off Sky News accusing Kay Burley of Islamophobia
Durham Free School: 'Creationism taught at' free school facing closure
Nearly 100,000 of Britain's poorest children go hungry after parents' benefits are cut
Ukip would cut billions from Scottish budget to fund English tax cuts
End of the licence fee: BBC to back radical overhaul of how it is funded
Ukraine crisis: Top Chinese diplomat backs Putin and says West should 'abandon zero-sum mentality'
£14000 - £17000 per annum: Recruitment Genius: A Sales Ledger & Credit Control...
£16000 - £19000 per annum: Recruitment Genius: A Project Administrator is requ...
£30000 - £35379 per annum: Recruitment Genius: The company is based in Welwyn ...
£20000 - £22000 per annum: Recruitment Genius: This is an opportunity to join ...