Chosen to help make the Games happen

Competitors may make the headlines, but what happens behind the scenes at the London 2012 Games is just as important. That’s because these Olympic and Paralympic Games aim to be the most technologically connected Games possible, reaching a vast global audience of billions through a multitude of media channels.

A one-of-a-kind network infrastructure provided by Cisco will enable communication and collaboration within the London Organising Committee of the Olympic and Paralympic Games (LOCOG) and its Games Partners during this high-profile experience.

The network infrastructure Cisco provides, will underpin the vital delivery of all fixed voice telephony plus increasing amounts of video and data traffic.

It’s a network infrastructure that will not only cope with staggering amounts of data, but will also be responsible for connecting nearly 100 locations. This includes 36 competition venues, 20 further venues such as the Olympic Village and operations centre, and around 50 other spectator and athlete sites including transport hubs, training grounds and ticketing booths. All of which will allow the whole world to share and take part in London 2012. Gold medalist, Tim Brabants, for example, will rely upon the network infrastructure to connect with his supporters when competing at Eton Dorney and keep his coach up to speed with training.

New technology means new ways of consuming sport and Cisco is at the frontier of this evolution. From the Main Press Centre and International Broadcast Centre in the Olympic Park, press and broadcasters will aim to deliver the most enhanced data, voice and video content around the globe. This content will be carried over a single, fully converged network, and if that wasn't enough, it's for the very first time.

A mission critical network infrastructure such as this, requires round the clock technical support. Cisco will provide this rapid-response expert assistance through the Technical Operations Centre, supporting fellow technology partners in their roles, to ensure successful delivery of the London 2012 Olympic and Paralympic Games.

Bringing people together has always been a prime aim of the Games. Now, thanks to Cisco’s network infrastructure, in unison with the London 2012 Games Partners, they can come together like never before.

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