ASA crackdown on Indian firm over misleading PPI claim texts
Claims-management companies which bombard people with payment protection insurance (PPI) and accident texts have been slammed by the Advertising Standards Authority (ASA).
In a ruling revealed today, the ASA upheld complaints about the Mumbai-based firm Data Supplier which accused its texts of being misleading, unsolicited and containing claims that could not be substantiated. The ASA rapped the firm for not identifying itself in the texts.
The ASA said there was no evidence that the recipients of the texts had given their consent to be included on Data Supplier's database, which meant it was breaking the advertising Code.
It warned Data Supplier that the texts must not be sent again in their current form.
"We told Data Supplier not to send texts to consumers unless they had their explicit permission to do so," the ASA said. "We also told them not to make claims in their advertising unless they could provide evidence to substantiate them."
The magicians using online collaboration to push boundaries
Jennifer Lawrence attacks mass media again over body image
Paris charity auction staged to save the ancient city of Tyre
scienceScientists find the answer to a question that even puzzled Darwin
A very timely Great Train Robbery and a frantic 24 Hours in A&E among the highlights
Jennifer Lawrence: 'It should be illegal to call someone fat on TV'
Colin Farrell reveals ‘affair’ with Elizabeth Taylor: 'She was my last romantic relationship'
Ian Watkins: Paedophile Lostprophets singer sentenced to 35 years for child sex offences, as judge labels him a 'dangerous sexual predator'
Children evacuated from swimming pool after prosthetic leg mistaken for paedophile
Devyani Khobragade: India-US row escalates over arrest of diplomat in New York
- 1 America's 'virgin births'? One in 200 mothers 'became pregnant without having sex'
- 2 Sun will 'flip upside down' within weeks, says Nasa
- 4 Christmas has come early: Justin Bieber announces he's 'retiring from music'
- 5 Children evacuated from swimming pool after prosthetic leg mistaken for paedophile
- < Previous
- Next >
iJobs Money & Business
£25000 - £32000 per annum: Harrington Starr: Junior Business Analyst - Banking...
£25000 - £35000 per annum + benefits + bonus: Harrington Starr: Business Analy...
£50000 - £75000 per annum + benefits + bonus: Harrington Starr: Implementation...
£50000 - £60000 per annum + BONUS + BENEFITS: Harrington Starr: A leading prov...