What your preferred supermarket says about the way you will vote in the election

A survey shows Sainsbury’s shoppers are most likely to be UKIP supporters

Morrisons shoppers are most likely to be undecided about their vote (AFP/Getty)

Tesco and Sainsbury’s shoppers are more likely to vote Conservative, while Asda and Morrisons shoppers favour Labour, according to a survey of supermarket shoppers by Conlumino that reveals where you shop could signal how you will vote.

Of all the main supermarkets, customers at Tesco were most likely to vote Conservative, at 29.2 per cent. Almost 37 per cent of Asda customers intended to vote for the Labour party, the strongest level of support for any of the big four grocers.

Sainsbury’s shoppers are also most likely to be UKIP supporters, with a fifth of those surveyed saying they planned to vote for Nigel Farage and his party. UKIP support is weakest among Asda shoppers, at just 11 per cent.

The Green party has most support from Sainsbury’s shoppers, of whom 7 per cent said they would vote green, while 8 per cent of Sainsbury’s shoppers said they would vote Liberal Democrat.

Meanwhile Morrisons shoppers are most likely to be undecided about their vote.

Ladbrokes said Tuesday that political betting in the run up to this election had broken all records. Matthew Shaddick, head of political betting at Ladbrokes said the firm’s forecasting points firmly to the Conservatives coming out with most seats. But Ed Miliband still remains the bookie’s favourite to get the keys to number 10 thanks to the increased number of options at his disposal for the formation of a government.

“Despite Miliband ruling out a deal with the SNP, a Labour minority government remains the favourite to be formed followed by a continuation of the last coalition. It now looks like a huge task for either party to form a majority,” Shaddick said.