independent.co.uk - our site revamp

 

This is more than a new look. The independent.co.uk revamp is the start of a continuous process – on a new platform with the flexibility for a rapid evolution in an age where users have three or four ways to read or view what we offer.

First to enter the light is the revamped website, where your feedback will ensure a rapid evolution as we work to make the experience ever smoother – notwithstanding the fact that we have to balance commercial needs.

At the same time we are also launching a new iPad app. Then we shall revamp our mobile site as well.

What changes have we made to the new site?

* We have introduced greater flexibility in our use of images. This not only means a homepage and channel pages that can better reflect the variance of our daily coverage, but also a more dynamic use of images in articles.

* There is a smoother and more flexible integration of video that better matches the YouTube-and-24-hour-TV world.

* There are clearer ways to express yourself – comment on an article, share it with your Facebook friends or Tweet your view about it.

* Meanwhile Jack Riley, our head of digital content development, has devised some further advances. These include: a new tagging system for the site; dynamic pages for all of our writers; and a more intelligent automated system for related content. We're also extending our use of Facebook's Open Graph to include more topic pages and all writers. His article will follow shortly.

We approach all this with humility and some trepidation, not least because we know we must be doing some things right - the site has seen eight consecutive quarters of growth, rising from 22.8m unique visitors in the summer quarter of 2009 to 39.8m in the same quarter this year.

We know there will be things you want us to change. After all, there are already compromises that we are planning to overcome. And we want your views to help to shape our evolution; please keep in touch via newsite@independent.co.uk.

Many UK users will be aware that the independent.co.uk revamp comes close on the heels of The Independent print title’s redesign – and we have proudly aligned our new masthead with the print version.

The print title and the website are a pair of siblings. And like brothers or sisters they share many similarities. We stay close, but need our own space to thrive in our separate environments.

And for independent.co.uk that means as rapid an evolution as we can manage (notwithstanding the fact that we need to take the breaks to listen to our users and polish what we have as well). I hope you enjoy the ride.

* Martin King is editor of independent.co.uk

News
Alex Salmond said he accepted 'the democratic verdict of the people'
newsSNP leader says Scotland must move forward as 'one nation'
Arts and Entertainment
Friends is celebrating its 20th anniversary this year
tvSeries celebrates 20th anniversary
Sport
Yaya Touré (left) and Bayern Munich’s Spanish defender Juan Bernat
footballToure's lack of defensive work is big problem for City
Voices
voicesApple continually kill off smaller app developers, and that's no good for anyone
PROMOTED VIDEO
Have you tried new the Independent Digital Edition apps?
News
ebooksAn unforgettable anthology of contemporary reportage
Arts and Entertainment
Liam Neeson said he wouldn't
tv

Liam Neeson's Downton dreams

Sport
Wembley Stadium
footballNews follows deal with Germany
Arts and Entertainment
A spell in the sun: Emma Stone and Colin Firth star in ‘Magic in the Moonlight’
filmReview: Magic In The Moonlight
Sport
A 'Sir Alex Feguson' tattoo
football

Arts and Entertainment
Ben Whishaw is replacing Colin Firth as the voice of Paddington Bear
tv

Thriller is set in the secret world of British espionage

Life and Style
life

News
ScienceGallery: Otherwise known as 'the best damn photos of space you'll see till 2015'
Life and Style
fashion

Bomber jacket worn by Mary Berry sells out within an hour

Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating
and  

By clicking 'Search' you
are agreeing to our
Terms of Use.

iJobs Job Widget
iJobs Media

Head of Marketing - London

£60000 - £85000 per annum: Ashdown Group: Interim Head of Marketing / Marketin...

IT Application Support Engineer - Immediate Start

£28000 per annum: Ashdown Group: IT Software Application Support Analyst - Imm...

Digital Project Manager

£25 - 30k: Guru Careers: A Digital Project Manager is needed to join an exciti...

Paid Search Analyst / PPC Analyst

£24 - 28k + Benefits: Guru Careers: We are seeking a Paid Search Analyst / PPC...

Day In a Page

Mystery of the Ground Zero wedding photo

A shot in the dark

Mystery of the wedding photo from Ground Zero
His life, the universe and everything

His life, the universe and everything

New biography sheds light on comic genius of Douglas Adams
Save us from small screen superheroes

Save us from small screen superheroes

Shows like Agents of S.H.I.E.L.D are little more than marketing tools
Reach for the skies

Reach for the skies

From pools to football pitches, rooftop living is looking up
These are the 12 best hotel spas in the UK

12 best hotel spas in the UK

Some hotels go all out on facilities; others stand out for the sheer quality of treatments
These Iranian-controlled Shia militias used to specialise in killing American soldiers. Now they are fighting Isis, backed up by US airstrikes

Widespread fear of Isis is producing strange bedfellows

Iranian-controlled Shia militias that used to kill American soldiers are now fighting Isis, helped by US airstrikes
Topshop goes part Athena poster, part last spring Prada

Topshop goes part Athena poster, part last spring Prada

Shoppers don't come to Topshop for the unique
How to make a Lego masterpiece

How to make a Lego masterpiece

Toy breaks out of the nursery and heads for the gallery
Meet the ‘Endies’ – city dwellers who are too poor to have fun

Meet the ‘Endies’ – city dwellers who are too poor to have fun

Urbanites are cursed with an acronym pointing to Employed but No Disposable Income or Savings
Paisley’s decision to make peace with IRA enemies might remind the Arabs of Sadat

Ian Paisley’s decision to make peace with his IRA enemies

His Save Ulster from Sodomy campaign would surely have been supported by many a Sunni imam
'She was a singer, a superstar, an addict, but to me, her mother, she is simply Amy'

'She was a singer, a superstar, an addict, but to me, her mother, she is simply Amy'

Exclusive extract from Janis Winehouse's poignant new memoir
Is this the role to win Cumberbatch an Oscar?

Is this the role to win Cumberbatch an Oscar?

The Imitation Game, film review
England and Roy Hodgson take a joint step towards redemption in Basel

England and Hodgson take a joint step towards redemption

Welbeck double puts England on the road to Euro 2016
Relatives fight over Vivian Maier’s rare photos

Relatives fight over Vivian Maier’s rare photos

Pictures removed from public view as courts decide ownership
‘Fashion has to be fun. It’s a big business, not a cure for cancer’

‘Fashion has to be fun. It’s a big business, not a cure for cancer’

Donatella Versace at New York Fashion Week