Newly vegan Beyoncé no doubt ruffled a few feathers when she wore a fox fur coat to a meat-free organic restaurant.
The singer was spotted in the £2,915 Christopher Kane parka with a real fur collar as she accompanied husband Jay Z to a vegan meal at Native Foods in Los Angeles yesterday.
The couple apparently dined on an entirely plant based menu of marinated kale salad, Indian curried lentils, corn tacos with chipotle butternut squash, and vegan chocolate truffles, TMZ reports.
Anne Hathaway and singer Ariana Grande were also seen eating at the same restaurant.
The sighting comes just a day after Jay Z revealed his pledge to take on the 22 Days challenge, which aims to change people’s dietary and exercise habits by encouraging them to omit all animal-based products – including dairy, honey, and eggs – from their diets.
The initiative is the brainchild of Jay Z’s close friend and exercise physiologist, Marco Borges.
Writing on his Life + Times blog, Jay Z posted: “On December 3, one day before my 44th birthday I will embark on a 22 Days challenge to go completely vegan, or as I prefer to call it, plant-based!! This all began a few months back when a good friend and vegan challenged me to embrace a 'plant-based breakfast' every day. It was surprisingly easier on me than I thought…
“So you can call it a spiritual and physical cleanse. I will post my progress… Any professional vegans out there that have any great food spots please help out! Please ha. I don’t know what happens after Christmas. A semi-vegan, a full plant-based diet? Or just a spiritual and physical challenge? We’ll see...”
While the couple’s choice to continue to wear animal products is perhaps contradictory to their short term pledge, the Vegan Society in the UK were quick to point out that labelling them hypocrites could discourage them – and others – from making the ethical life decision.
A spokesperson told The Independent: “While we would encourage people to make compassionate choices in clothing (the value of an animal's skin contributes to the reason it is slaughtered), it is not helpful to suggest that those taking the vegan pledge are hypocritical if they wear animal products or cosmetics tested on animals.
“We accept that pledgers need time to become better informed and to make the necessary changes and we believe they should be supported and encouraged to do this. Criticism in the early stages of veganism can make new vegans feel that the standards are too high and that there are too many changes to make. They may feel overwhelmed and give up on their attempt to be vegan.”
Of course, Beyoncé is no stranger to falling fowl of animal rights groups. In February this year, she was publically attacked by PETA for wearing a Rubin Singer-designed leotard made of ‘python, iguana and cow’ for her Super Bowl Half Time performance.
“We would take a bet that if Beyoncé watched our video exposés, she'd probably not want to be seen again in anything made of snakes, lizards, rabbits or other animals who died painfully,” the group said in a statement at the time. “Today's fashions are trending toward humane vegan options, and Beyoncé's Super Bowl outfit missed the mark on that score.”