Credo: Piers Morgan

Broadcaster and journalist, 44

I believe...

I'm a shameless hypocrite. After 20 years of pillorying celebrities for their vacuous lives, I became one and realised I'd been talking nonsense. Actually, it's great fun.

The art of interviewing is very similar to the art of seduction. You have to woo the person in front of you into thinking they are incredibly relaxed, loosen their tongue so they are frank about all aspects of their life, and hopefully you end up with an orgasmic result – only in a literary sense.

My best ever interview was with Nick Clegg. You ask a leader of a major political party how many women he's slept with, not believing in a million years he'll tell you, then to your utter joy you find him going for a figure you know will be the headline on his obituary in 60 years' time: "Man who slept with around 30 women dies."

The Mirror's campaign against the Iraq War will go down in history as one of the great newspaper campaigns. I just wish it had been successful. Hundreds of thousands of innocent people lost their lives, and for what? We just turned Iraq into a melting pot of terrorism.

The correct answer to the question of whether journalistic standards are getting better or worse is the one Lord Deedes gave me. He said: "I've worked in journalism for 80 years and I can honestly say, without any fear of contradiction, that standards are about as bad as they've always been."

There are a lot of differences between the real Piers Morgan and my public persona, but I prefer to keep those to myself. I quite like my persona, even if it is generally reviled by the world. It doesn't do me any harm, from what I can work out.

My next ambition is to get into movies. A couple of people are trying to adapt my book The Insider, but the stumbling block is that I want to play myself. Why get Brad Pitt when the real thing is sitting here?

Piers Morgan is judge and mentor for Green SOS, npower's search for the UK's greenest teenagers (

Suggested Topics
ebooksAn unforgettable anthology of contemporary reportage
Latest stories from i100
Have you tried new the Independent Digital Edition apps?
Independent Dating

By clicking 'Search' you
are agreeing to our
Terms of Use.

iJobs Job Widget
iJobs People

COO / Chief Operating Officer

£80 - 100k + Bonus: Guru Careers: A COO / Chief Operating Officer is needed to...

HR Manager - Kent - £45,000

£40000 - £45000 per annum: Ashdown Group: HR Manager / Training Manager (L&D /...

HR Manager - Edgware, London - £45,000

£40000 - £45000 per annum + Benefits: Ashdown Group: HR Manager - Edgware, Lon...

HR Manager - London - £40,000 + bonus

£32000 - £40000 per annum + bonus: Ashdown Group: HR Manager (Generalist) -Old...

Day In a Page

Secret politics of the weekly shop

The politics of the weekly shop

New app reveals political leanings of food companies
Beam me up, Scottie!

Beam me up, Scottie!

Celebrity Trekkies from Alex Salmond to Barack Obama
Beware Wet Paint: The ICA's latest ambitious exhibition

Beware Wet Paint

The ICA's latest ambitious exhibition
Pink Floyd have produced some of rock's greatest ever album covers

Pink Floyd have produced some of rock's greatest ever album covers

Can 'The Endless River' carry on the tradition?
Sanctuary for the suicidal

Sanctuary for the suicidal

One mother's story of how London charity Maytree helped her son with his depression
A roller-coaster tale from the 'voice of a generation'

Not That Kind of Girl:

A roller-coaster tale from 'voice of a generation' Lena Dunham
London is not bedlam or a cradle of vice. In fact it, as much as anywhere, deserves independence

London is not bedlam or a cradle of vice

In fact it, as much as anywhere, deserves independence
Vivienne Westwood 'didn’t want' relationship with Malcolm McLaren

Vivienne Westwood 'didn’t want' relationship with McLaren

Designer 'felt pressured' into going out with Sex Pistols manager
Jourdan Dunn: Model mother

Model mother

Jordan Dunn became one of the best-paid models in the world
Apple still coolest brand – despite U2 PR disaster

Apple still the coolest brand

Despite PR disaster of free U2 album
Scottish referendum: The Yes vote was the love that dared speak its name, but it was not to be

Despite the result, this is the end of the status quo

Boyd Tonkin on the fall-out from the Scottish referendum
Manolo Blahnik: The high priest of heels talks flats, Englishness, and why he loves Mary Beard

Manolo Blahnik: Flats, Englishness, and Mary Beard

The shoe designer who has been dubbed 'the patron saint of the stiletto'
The Beatles biographer reveals exclusive original manuscripts of some of the best pop songs ever written

Scrambled eggs and LSD

Behind The Beatles' lyrics - thanks to Hunter Davis's original manuscript copies
'Normcore' fashion: Blending in is the new standing out in latest catwalk non-trend

'Normcore': Blending in is the new standing out

Just when fashion was in grave danger of running out of trends, it only went and invented the non-trend. Rebecca Gonsalves investigates
Dance’s new leading ladies fight back: How female vocalists are now writing their own hits

New leading ladies of dance fight back

How female vocalists are now writing their own hits