You too can be a winner in the game of Boulle
'Made in Chelsea' star opens up his geek's guide to successful living in SW3 for Matthew Bell
Sunday 04 November 2012
He is awkward, geeky, and ginger. And yet, judging by the hordes of teenagers who worship Francis Boulle, everyone wants to be him. Well, now they can. The 24-year-old entrepreneur and star of Made in Chelsea has written a handbook to life, called Boulle's Jewels. The manual, published on Thursday, tells readers how to "live life the Boulle way, even if you've never set foot in SW3", and is packed with tips on business, love, politics and pets.
Boulle has earned a following since skateboarding on to our screens in E4's semi-scripted reality TV show. Last year, he caused a storm in Westminster by launching the website Sexymp.com, which invites the public to rank MPs by looks. Zac Goldsmith and Luciana Berger frequently top the poll, and MPs are said to spend hours voting to push themselves back up the rankings.
He first made the news by kissing Emma Watson at a polo match, but has since repositioned himself as a more youthful Alan Sugar, setting up businesses such as Fundmine, an investment platform. At last summer's Wilderness festival, Boulle spoke at a packed debate at which he proposed the motion "Happiness comes from having more", against Canon Giles Fraser. Despite increasing his share of the vote, the motion was rejected.
For all his aggressively capitalist credentials, Boulle clearly has his tongue in his cheek. As he says in the introduction of his book: "Countless books have been written on how to maximise your potential, but they all seem to be by people so far over the hill they've practically disappeared from view. With the arrogance of youth, the courage of my convictions and vast experience gleaned from the last 24 years, I offer this guide in the hope of inspiring you to create the life you deserve. Be audacious. Be bold. Be me. Just kidding. Be you, of course. The best version of you that is … the newly minted, 24k gold, Boulle's Jewels version."
How to sparkle
Here we select 10 of Boulle's most precious gems:
* "Agree a price up front and get it in writing. My mother got my first ever invoice after I'd fixed the video recorder when I was nine. But we hadn't agreed a price beforehand. She fleeced me on the deal, claiming that my payment was continued food, shelter and lifts to school. A tough, but necessary, life lesson."
* "Networking isn't a nine-to-five activity, it's a way of life. I never stop networking, whether I'm working out, having a picnic or playing polo …. Be discreet. Best not to approach anyone at funerals or AA meetings. Generally, it's bad form to network in places of worship, with the exception of banks."
* "Tweet enough, but not too much. Anything more than once an hour makes you look like a twaddict."
* "The holy trinity of money management: spend a third, save a third, invest a third. This concept was illustrated by my mother when she gave me my first allowance, at five, and subsequently took two-thirds back: one third for my piggy bank and one third to invest in my burgeoning stamp collection.
* "Remember to feed and water your staff, and reward them with day trips to the zoo."
* "Always have an exit strategy in business, but keep it legal. Best to exit without handcuffs."
* "Surround yourself with success and intelligence – both are infectious."
* "Approach the early stages of relationships as a classic military campaign. Reading The Art of War is much more useful than Cosmo at the beginning. Getting yourself into the power position is critical – the same as claiming the hill in a battle."
* "Try to befriend people called Stephen, or any derivative of the name. They seem more successful than the rest of the population."
* "Throw as many parties as you can afford. It positions you at the centre of your ever-expanding network. Everyone needs a Gatsby in their life."
- 1 Marijuana use by teenagers does not result in a lower IQ or worse exam results, study finds
- 2 Watch what happened when food critics were unknowingly served McDonald's
- 3 Jimmy Carr's controversial Oscar Pistorius joke goes too far at the Q Awards
- 4 Australian café owner sparks debate after saying 'No' to having unruly children on premises
Renee Zellweger on plastic surgery: 'I'm living a more fulfilling life and I'm thrilled that perhaps it shows'
Kim Jong-un 'purge': Six North Korea officials missing for weeks 'may have been executed'
Diwali: What is the festival of lights – and how is it celebrated around the world?
Nathan Cirillo: Final pictures emerge of soldier moments before he was shot dead by Ottowa gunman
Jimmy Carr's controversial Oscar Pistorius joke goes too far at the Q Awards
Of course, teenage girls need role models – but not like beauty vlogger Zoella
Cameron is warned 'no possibility' of UK reducing immigration and that bid to bring in quota on migrant workers would be illegal
Support for EU membership 'at highest level since 1991' with most Brits wanting to stay 'in'
Thousands with degenerative conditions classified as 'fit to work in future' – despite no possibility of improvement
Residents should throw a street party and mix with immigrant neighbours, councils told
Russell Brand threatened with arrest after filming outside Fox News headquarters
£300 Per Annum: Clearwater People Solutions Ltd: SSRS Report Developer – 3 Mon...
£95 - £150 per day: Randstad Education Birmingham: Key Stage 1 teacher require...
£32000 - £39000 per annum + benefits + bonus: Ashdown Group: Generalist HR Man...
£18000 - £30000 per annum + uncapped: SThree: Do you feel like your sales role...