David Cameron's next big idea... hiring the whizz-kid from Next
Simon Wolfson is the son of Lord Wolfson, former chief of staff to Margaret Thatcher. His appointment as joint head of the Conservative Party's official advisory group on economics will be announced tomorrow.
The appointment, part of a bid to bring in outside talent to advise the Tory party, follows the engagement of Bob Geldof, the Live8 organiser, and Zac Goldsmith, who will head Mr Cameron's environment policy review.
Mr Wolfson, 38, is the second-youngest chief executive of a FTSE 100 company. He has headed Next since 2001 and was a leading figure in the campaign against the euro.
Working with the anti-red tape Tory MP John Redwood, he will jointly chair the advisory group that will seek to reduce regulation and improve educational standards, skills in the workplace and competitiveness. It will also examine Britain's transport infrastructure.
"If we are to deliver good public services then we need a vibrant economy in order to pay for it," said Mr Wolfson yesterday.
"That is why it is essential that we put wealth creation back on the political agenda in Britain and address issues such as building a strong 21st-century infrastructure, liberating business from regulation that often has no benefit or purpose, and making sure that the public sector is efficient."
Mr Redwood said: "We are going to be looking at the inadequacies of our transport system, [and] how we can have frontline universities out there with Harvard. We are going to be looking at whether the business tax position is competitive worldwide.
"We will be asking why Britain has slipped down the rankings as a relatively fast-growing economy to a relatively slow growing European-style economy overburdened by bad government, and we will be looking at public sector efficiency as well."
But Labour seized on the facts that Mr Wolfson had been a major donor to Mr Cameron's leadership campaign and was the son of a Tory peer.
The Register of Members' Interests indicates that Mr Wolfson gave a personal donation, believed to be around £10,000, to David Cameron. The new adviser is the son of Lord (David) Wolfson of Sunningdale, who was chairman of Next between 1990 and 1998, and chief of staff in the Thatcher government from 1979-85.
George Osborne, the shadow Chancellor, will tomorrow set out the party's plan to improve competitiveness through public service reform, reduced demands on the state and lower taxes, including taxes for business.
In welcoming the new appointment, Mr Osborne said: "Simon Wolfson is at the forefront of the new generation of British business leaders who understand the need to compete in the 21st century. I'm delighted that he will join with John Redwood in co-chairing this vitally important group."
- 1 Alan Rickman admits editing 'terrible' script with friends in Pizza Hut behind backs of writers on Robin Hood: Prince of Thieves
- 2 Rarest Beanie Baby of them all could be sold for £62,500 on eBay
- 3 Professional big game hunter Ian Gibson crushed to death by elephant during hunt
- 4 Farmer told to tear down mock-Tudor castle after hiding construction behind hay bales
- 5 Rebecca Francis accuses Ricky Gervais of using 'influence' to target female hunters after receiving barrage of death threats
Yemen crisis: Meet the child soldiers who have forsaken books for Kalashnikovs
Alan Rickman admits editing 'terrible' script with friends in Pizza Hut behind backs of writers on Robin Hood: Prince of Thieves
Rarest Beanie Baby of them all could be sold for £62,500 on eBay
Professional big game hunter Ian Gibson crushed to death by elephant during hunt
Farmer told to tear down mock-Tudor castle after hiding construction behind hay bales
If I’m being racially abused I don’t need a stranger with a saviour complex to rescue me
The only black face in the Ukip manifesto is on the page about overseas aid
Ukip is the only main political party to not address LGBT rights in its manifesto
Food banks: One million Britons will soon be using them, according to Trussell Trust
Religion isn't growing, it is becoming vigorous in its demise, says philosopher AC Grayling
BBC election debate: The one photo that summed up the whole 90-minute leaders debate
£18000 - £23000 per annum: Recruitment Genius: They work with major vehicle ma...
£16500 per annum: Recruitment Genius: A Chiropractic Assistant is needed in a ...
£18000 - £26000 per annum: Recruitment Genius: They work with major vehicle ma...
£28000 - £30000 per annum: Recruitment Genius: This company provides coaching ...