Manchester United and Adidas branded 'sexist' and 'discriminatory' as women's shirt features plunging neckline and different design

New Adidas kit was released at midnight on Saturday

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German sportswear giant Adidas have been branded 'sexist' and 'discriminatory' as their Manchester United women's kit features a plunging neckline and different design.

The kit (seen above in comparison to the men's shirt) was released at the same time as the new men's kit, midnight on Saturday morning.

It is the first United shirt made by Adidas since 1992 after the company outbid American rivals Nike with a mammoth 10-year, £750million deal earlier this year.

Nike, who had made United's kits since 2002, decided not to bid after the Adidas offer dwarfed the previous £23.5m-a-year deal.

However, users on social media moved to criticise the German brand with the women's kit featuring an extremely different look.

The most eye-catching difference is the vast plunging neckline but a closer look reveals that the collar also doesn't feature the same black and white trim; it is all white instead.

Manchester United begin their Premier League campaign against Tottenham. The kit can be found on United's official website.