Myles Mordaunt, one of the contestants in this year's BBC programme, The Apprentice.
Occupation: Marketing Company Co-Founder
Lives: Monaco, Monaco
Myles has lived in Monaco for the past 10 years and says that people would describe him as passionate, charming and determined, but he can be too much of a perfectionist. He was a professional racing driving for a short period of time and he now works in luxury brand marketing. He says the business figures that most inspire him are Bernie Ecclestone and Richard Branson, for their vision and commercial power.
He says: "I'm business perfection personified."